Dewdrop Ring

This product targets a value-conscious consumer by using gold vermeil over a sterling silver base instead of solid gold.

It achieves a significantly lower price point by substituting the diamond with a high-quality cubic zirconia crystal.

The marketing focus shifts from "heirloom quality" and sustainability to affordability, trendiness, and accessible style.

It can be offered in multiple plating options (yellow, rose, white gold) to broaden its appeal to a wider audience.

The core visual identity is retained through the use of a thin, 1mm gold-colored band.

It replicates the successful asymmetrical "duet" design by pairing a pearl with a brilliant, clear stone.

The product's primary function as a delicate, stackable ring for everyday fashion is maintained.

The overall dainty and elegant proportions that make the original appealing are preserved.