Lazio Suit
by Suit Supply
Trend Summary
A prime example of the statement color suit trend, offered in a variety of bold hues with a modern, slim fit.
Key Features
- Tailored slim fit
- Available in bold, statement colors
- Notched lapel
Featured In
Product Specifications
Differentiation Strategy
This suit differentiates itself significantly through its design and material to target a more fashion-forward, premium market. The switch to a double-breasted closure with wide peak lapels creates a bolder, more powerful statement, tapping into the '80s power suit trend. The use of 100% Irish linen positions it as a seasonal, luxury garment. The trousers are updated with a higher rise and a single pleat for a more classic and comfortable fit, aligning with the move away from ultra-slim trousers. The choice of patch pockets gives it a more relaxed, yet sophisticated, feel.
Success Replication
This premium offering is inspired by the Lazio's commitment to high-quality materials and construction, but elevates it to a luxury level. It maintains the principle of a well-defined silhouette and expert tailoring. The double vents are retained for a classic and flattering look. The focus on a specific, high-quality fabric from a renowned mill is a direct nod to the Lazio's use of Vitale Barberis Canonico.