Smiling Avocado Plush Keychain

@rossaaguerrero_

30.1K followers

14.5K

Likes

120.9K

Views

Comments

2.2K

Trend Score

88/100

Status

Trending

Influence Level

micro-influencer

Viral Potential

high

Engagement Quality

high

Key Insights

The product category 'Bag Charms' is experiencing a surge in popularity, driven by the Gen Z and Millennial desire for personalization and self-expression through accessories.
The success of this product line lies in its vast variety, combining currently popular motifs (capybaras, boba tea) with nostalgic, licensed characters (Pokémon, Snoopy), broadening its appeal across different subcultures.
The video's viral performance, with views exceeding the author's follower count by 4x and an exceptionally high engagement rate (~12%), indicates strong product-market fit rather than being solely driven by the author's influence. The product itself is the star.

•The video showcases a retail display wall filled with a wide variety of keychains, marketed as 'Bag Charms'.
•The collection includes numerous plush keychains designed as animals (pandas, capybaras, cows), food items (avocados, strawberries, coffee, boba tea), and licensed characters (Snoopy, Woodstock, Pokémon).
•Other styles include faux fur pom-poms, beaded chains, and faux leather items.
•The majority of the products are packaged on white cardboard backing with the brand name 'FULL TILT' and the product type 'BAG CHARM' printed on them.