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Post by @camila.roduy

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Espresso Tinted Lip Skincare

@camila.roduy
1.1K followers

83.0K

Likes

730.8K

Views

305

Comments

3.3K

Shares

Trendiness Analysis

Trend Score

92/100

Status

Trending

Influence Level

nano-influencer or average user

Viral Potential

high

Engagement Quality

high

Key Insights

  • The video's virality is driven by the products themselves, not the author's pre-existing influence. This is a classic case of 'product-led virality' where the desirability of the items creates the trend.
  • All three products (Rhode, Dior, Saie) are from brands that are either social media darlings or established luxury names with a strong viral presence, creating a 'perfect storm' of trendiness.
  • The underlying theme is 'skincare-makeup hybrids' (peptide tints, lash-care mascara, luminizers), which is a dominant and commercially powerful trend in the current beauty market.

Video Summary

  • The video showcases a 'Mini Haul' of beauty products from a Sephora shopping bag.
  • Among the items unboxed are several products with skincare or skincare-hybrid properties, including a peptide lip tint, a lash care-infused mascara, and a luminizer.
  • Each product is unboxed from its original packaging, and some are swatched on the back of the hand to show texture and color.
    Espresso Tinted Lip Skinca… TikTok by @camila.roduy | Sourcy