Sourcy
Sourcy
Classic Thong

Classic Thong

by Commando

value-oriented
US

Product Variations

Trend Summary

The go-to product for a truly invisible look, its patented raw-cut design set the standard for the seamless trend.

Key Features

  • Raw-cut edges
  • No elastic or seams
  • Luxury microfiber fabric

Featured In

Who What Wear
The Lingerie Addict
Vogue
ELLE

Product Specifications

Primary Material
Microfiber blend
Fabric Composition
85% Nylon, 15% Spandex
Gusset
100% Cotton-lined gusset
Fabric Technology
Standard knit construction
Style
Thong
Rise
Mid-rise
Waistband
Bonded waistband for a flat finish
Edges
Laser-cut edges
Seams
Bonded side seams to minimize visibility
Available Sizes
S, M, L, XL
Fit
Standard sizing
Available Colors
Core neutral colors (Black, Beige, White)
Finish
Solid colors only
Stretch
Two-way stretch
Breathability
Standard breathability

Differentiation Strategy

This product differentiates itself by targeting a value-conscious consumer. It utilizes a more standard nylon/spandex blend and a simpler bonded construction instead of the premium raw-cut Italian microfiber. The rise is a more universally popular mid-rise, and sizing is simplified to standard S-XL to streamline manufacturing and inventory. The color palette is restricted to core, high-volume neutrals to reduce costs. This strategy offers the primary benefit of an invisible look at a more accessible price point.

Success Replication

The core success of the reference product lies in its "invisible" look. This is replicated by using laser-cut edges and bonded seams to minimize panty lines, a key functional benefit consumers seek. The use of a microfiber blend maintains a soft and smooth hand-feel, echoing the comfort of the original. By focusing on a thong silhouette, it caters to the same customer need for minimal coverage under form-fitting clothes. The product stays in place, which is a crucial performance feature of the original.

    Classic Thong - Panties | Product Catalogs | Sourcy