Cardigan · US
Petra Cardigan
With its cropped, flattering silhouette and cozy alpaca-wool blend, the Petra cardigan perfectly captures the 'Cropped & Boxy' and 'Cozy Cocoon' trends.
Product signals
- Brand
- Dôen
- Source
- brand_models
- Key features
- Alpaca-wool blend · Slightly cropped silhouette · Flattering fit
- Source mentions
- Vogue US, Who What Wear, Harper's Bazaar, ELLE
Specification variants
1 static directions are available for this theme.
value-oriented
Everyday Raglan Cardigan
- Yarn
- Cotton/Polyester Blend
- Fiber Content
- 60% Cotton, 40% Polyester
- Knit Type
- Jersey knit
- Texture
- Smooth and soft hand-feel
- Style
- Classic cardigan
- Fit
- Relaxed fit
- Length
- Waist-length
- Sleeves
- Long raglan sleeves
- Neckline
- Crewneck
- Closure
- Button-front closure
- Buttons
- Standard dyed-to-match plastic buttons
- Recommended Care
- Machine wash cold, tumble dry low
Differentiation is primarily achieved through material and cost. By using a cotton/polyester blend, the cardigan becomes significantly more affordable and easier to care for, targeting a budget-conscious consumer. The standard plastic buttons are a cost-saving measure that also simplifies the aesthetic. This strategy focuses on accessibility and practicality over the luxury feel of the original.