
Classic Retro-X Jacket
by Patagonia
Product Variations
Trend Summary
The Retro-X jacket's popularity is tied to the gorpcore movement within 'The Statement Puffer' theme, valued for its distinct texture, retro styling, and proven functionality.
Key Features
- Windproof membrane
- High-pile sherpa fleece
- Retro design
Featured In
Product Specifications
Differentiation Strategy
To achieve a value price point, this product simplifies construction and materials significantly. It uses standard, non-recycled polyester and omits the technical windproof barrier, positioning it as a casual layering piece rather than performance outerwear. The handwarmer pockets are open (not zippered) to reduce cost, and the sleeve design is a basic set-in style. Brands could further differentiate by offering a wide array of bright, trend-focused colors and prints that change seasonally to appeal to a younger, fast-fashion-oriented consumer.
Success Replication
This specification retains the most recognizable visual cues of the reference product to capture its trendy aesthetic. It keeps the high-pile "sherpa" look, which is crucial for the style. The design also includes the signature contrasting chest pocket and stand-up collar, which are key identifiers of this jacket style. Finally, it maintains the general silhouette of a full-zip, hip-length fleece jacket, ensuring it functions as a familiar and versatile casual outerwear piece.
