
Le Slim Palazzo
by Frame
Product Variations
Trend Summary
A take on The Relaxed Wide-Leg, these jeans offer a more tailored and elongated wide-leg look.
Key Features
- High-rise
- Tailored wide-leg
- Elongated silhouette
Featured In
Product Specifications
Differentiation Strategy
This product differentiates itself primarily through its value proposition. The material is a cost-effective cotton/polyester/spandex blend that provides stretch and durability at a lower cost than blends with modal or lyocell. Production in a lower-cost manufacturing region is a key part of the pricing strategy. The fit is slightly more generous and less "slim" through the hips and thighs to appeal to a broader mass-market consumer and simplify pattern grading. Finally, the range of washes is limited to core, high-volume colors without complex, labor-intensive finishing.
Success Replication
The strategy is to capture the most visually recognizable and trendy elements of the reference product at an accessible price. This is achieved by retaining the core high-rise, full-length, and wide-leg silhouette that offers a flattering, leg-lengthening look. The inclusion of stretch fabric ensures the product delivers on the market's demand for comfort in denim. Offering classic, easy-to-style washes (light, medium, dark) makes it a versatile wardrobe staple.
