Ayla Baggy Mid-Rise Wide-Leg Jeans

This spec differentiates itself significantly through silhouette, material, and origin. Instead of a straight wide-leg, it offers a more architectural and fashion-forward barrel-leg shape. The use of premium Japanese selvedge denim and manufacturing in Japan or the USA creates a strong point of difference for denim aficionados. By focusing on raw or dark washes, it appeals to a minimalist aesthetic and emphasizes the quality of the material itself, moving away from distressed looks. This is a product for a customer who appreciates craftsmanship and a unique silhouette, not just the mainstream trend.

This product leverages the core trend of relaxed, non-stretch denim that the reference product popularized. It captures the desire for a more voluminous, fashion-forward silhouette that moves away from skinny jeans. The success is replicated by targeting the same fashion-conscious customer but offering them a more artisanal and statement-making alternative. It retains the high-quality, rigid fabric and premium construction ethos.