Ebba High Waist Knicker
by Dora Larsen
Trend Summary
Taps into the 'Vintage-Inspired Revival' with its high-waisted cut, while its vibrant colors and sustainable fabrics make it a thoroughly modern, conscious, and expressive choice.
Key Features
- Flattering high-waist silhouette
- Soft stretch lace
- Contrasting color panels
Featured In
Product Specifications
Differentiation Strategy
Elevates the product into a luxury category by using premium materials like stretch-silk charmeuse and custom-embroidered Italian tulle.
Introduces a higher leg cut and cheeky back coverage for a more fashion-forward and sensual silhouette.
Adds intricate, high-craftsmanship details such as adjustable side straps, a silk gusset, and a decorative keyhole back.
Positions the product as a 'special occasion' or boudoir piece, rather than just an everyday knicker, through its use of opulent materials and embellishments.
Success Replication
Builds on the high-waist silhouette, elevating it to create a dramatic and flattering shape.
Retains the core concept of using contrasting, multi-tonal colors and textures, but with more luxurious materials.
Keeps the paneled design principle, but makes it more intricate and decorative to justify a premium price.
Maintains the brand ethos of creating special, design-led lingerie that is both beautiful and wearable.