Sunglasses · US
PR 17WS
This model became a viral sensation, cementing the return of chunky, rectangular 90s-inspired frames in the contemporary fashion landscape.
Product signals
- Brand
- Prada
- Source
- brand_models
- Key features
- Chunky rectangular frame · Minimalist aesthetic · Popularized by influencers
- Source mentions
- Vogue, Harper's Bazaar, Elle, Who What Wear
Specification variants
3 static directions are available for this theme.
value-oriented
Minimalist Rectangular Frames
- Frame Material
- Injection-molded plastic (Polycarbonate)
- Frame Shape
- Narrow Rectangle
- Frame Style
- Full Rim
- Bridge Type
- Single Bridge
- Fit
- Universal Fit
- Nosepads
- Molded as part of the frame
- Design Features
- A clean, unadorned temple design, focusing purely on the trendy rectangular silhouette.
- Lens Material
- Polycarbonate
- UV Protection
- 100% UV400 Protection
- Lens Technology
- Standard Solid Color Tint
- Prescription Capability
- No
- Lens Width
- 50 mm
- Bridge Width
- 19 mm
- Temple Length
- 145 mm
Utilizes cost-effective materials like injection-molded plastic for the frame and polycarbonate for the lenses to achieve an accessible price point. Simplifies the temple by removing any distinct embellishments, creating a minimalist look that avoids direct comparison to the Prada design. Limits lens options to standard, non-polarized tints to manage manufacturing costs and simplify the product offering for the value segment. The frame and nose pads are created together in a single mold, which is a characteristic of injection-molded production.
mid-tier
Acetate Rectangulars with Metal Detail
- Frame Material
- Cellulose Acetate
- Frame Shape
- Rectangle
- Frame Style
- Full Rim
- Bridge Type
- Single Bridge
- Fit
- Regular
- Nosepads
- Universal Fit, polished acetate nose pads
- Design Features
- A sleek rectangular frame featuring a distinct custom metal inlay on the temple, serving as a signature design element.
- Lens Material
- CR-39 Plastic
- UV Protection
- 100% UVA/UVB Protection
- Lens Technology
- Solid Color, Gradient, and optional Polarization available
- Prescription Capability
- Yes
- Lens Width
- 49 mm
- Bridge Width
- 20 mm
- Temple Length
- 145 mm
Introduces a unique temple design, such as a custom metal inlay or a two-tone color block, to establish a distinct brand identity separate from Prada. Offers a curated selection of custom acetate patterns and colors, including reimagined tortoiseshells, that are not available in the reference product's lineup. Focuses on superior optical clarity by using CR-39 lenses, which offer a better visual experience than standard polycarbonate. Provides polarization as an accessible add-on, offering a key performance feature to a broader market.
premium
Architectural Acetate-Titanium Hybrids
- Frame Material
- High-density Japanese Acetate (front) and Titanium (temples)
- Frame Shape
- Geometric Rectangle with beveled edges
- Frame Style
- Full Rim
- Bridge Type
- Single Bridge
- Fit
- Regular with adjustable nose pads
- Nosepads
- Titanium nose pads with soft silicone tips
- Design Features
- An architectural frame characterized by the seamless integration of acetate and titanium. The temple connection point is a subtle, precisely engineered design signature.
- Lens Material
- Polyamide or Mineral Glass for superior optical quality
- UV Protection
- 100% UVA/UVB Protection
- Lens Technology
- High-performance polarization with anti-reflective and oleophobic coatings as standard
- Prescription Capability
- Yes
- Lens Width
- 49 mm
- Bridge Width
- 20 mm
- Temple Length
- 145 mm
Differentiates through the use of advanced and alternative luxury materials, combining Japanese acetate with lightweight titanium to offer a unique value proposition of comfort and durability. Evolves the frame shape with more complex craftsmanship, such as beveled edges, to showcase a higher level of manufacturing artistry. Positions the product as technologically superior by making high-performance polarized lenses with advanced coatings a standard, non-optional feature. Focuses on refined comfort and fit with adjustable titanium nose pads, appealing to a discerning customer who values both style and engineering.