Sourcy
Trend: growing

Affordable Smart Rings

This category includes smart rings from brands like Colmi, Lity, and Jakcom that offer core functionalities at a more accessible price point. They typically feature essential health tracking such as step counting, heart rate monitoring, and basic sleep analysis.

Trend signals, demand data, and market insights for this product

Trend Snapshot
Trend Score

55/100

Trend Status

growing

Retail Price Range

R$8 - R$371

Trend signals, demand data, and market insights for this product

  • This category includes smart rings from brands like Colmi, Lity, and Jakcom that offer core functionalities at a more accessible price point.
  • They typically feature essential health tracking such as step counting, heart rate monitoring, and basic sleep analysis.
  • While they may not have the advanced sensors or premium materials of high-end models, they provide a solid entry point into the world of smart rings.
  • These rings often focus on specific use cases, such as fitness tracking or NFC functionalities for digital access and information sharing.
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Why this is trending?

Real data showing search growth, social buzz, and consumer demand signals.

Trend Growth Score

growing
55

Google Trends (12 Months)

Jan 25Jan 26

Social Signals

2

Trending Product Examples

Current bestsellers and viral hits defining the consumer expectation.

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Novo Samsung Galaxy Smart Ring 2025 Homens Mulheres , Monitor De Saúde De Oxigênio No Sangue De Frequência Cardíaca Smar
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Novo Samsung Galaxy Smart Ring 2025 Homens Mulheres , Monitor De Saúde De Oxigênio No Sangue De Frequência Cardíaca Smar

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Xiaomi Smart Ring 2025 Homens Mulheres IP68 5ATM À Prova D'água Frequência Cardíaca Sono Monitor De Saúde Multi Modos Es
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3

Top brands that influence the trends

These brands are driving demand and shaping what consumers want to buy.

Colmi product

Colmi

MARKET LEADER

The Colmi R02 is a prominent player in the affordable smart ring market in Brazil, recognized for its balance of essential features and a budget-friendly price. It caters to the trend-conscious consumer by offering a discreet way to monitor health and wellness, including heart rate, blood oxygen, and sleep tracking. Made of stainless steel, the R02 is both lightweight and durable, with a promised battery life of up to seven days, making it a practical choice for everyday wear. Its positioning as an accessible entry point into the smart ring category helps push the trend of making wearable technology more mainstream.

Key Product: Colmi R02

Jakcom product

Jakcom

MARKET LEADER

The Jakcom R5 stands out in the affordable segment by offering a unique blend of health monitoring and NFC functionalities. This smart ring is designed for the tech-savvy consumer on a budget, allowing them to replace multiple NFC cards for access or payments, in addition to tracking their health metrics. The Jakcom R5 is often highlighted as a great value proposition, providing a range of features typically found in more expensive models. Its versatility and low cost embody the trend of affordable technology that integrates seamlessly into daily life.

Key Product: Jakcom R5

Colmi product

Colmi

MARKET LEADER

As another strong contender from Colmi, the R06 is marketed as a "cheap for physical activities", directly targeting the affordable theme. It provides comprehensive monitoring capabilities, including heart rate, sleep, stress, and blood oxygen levels, all within a minimalist and water-resistant design. The R06 is praised for being a stylish and practical alternative to a smartwatch for users who prioritize health tracking without a hefty price tag. This model reinforces the trend that advanced health monitoring can be both accessible and fashionable.

Key Product: Colmi R06

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