While the classic silver aluminium luggage remains iconic, there is a growing trend for a broader and more expressive color palette. Brands are introducing a variety of metallic and matte finishes in colors like rose gold, emerald green, titanium, and matte black.
Trend signals, demand data, and market insights for this product
55/100
sustained
$80 - $479
Real data showing search growth, social buzz, and consumer demand signals.
Google Trends (12 Months)
TikTok Posts
Rimowa
Sir Lewis Hamilton is a British racing driver and a seven-time Formula One World Champion. As a global icon in sports and fashion, he is a brand ambassador for the luxury luggage manufacturer Rimowa. His influence extends beyond the racetrack, making him a significant trendsetter in the luxury market.
Away
Charli XCX is a British singer and songwriter known for her avant-pop music and trend-setting style. Her influence on fashion is significant, particularly among younger audiences who follow her bold and often experimental looks.
Rimowa
Rosé is a New Zealand and South Korean singer and a member of the globally popular girl group Blackpink. As a style icon and a global ambassador for Rimowa, she has a massive influence on fashion and travel trends worldwide.
Current bestsellers and viral hits defining the consumer expectation.
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These brands are driving demand and shaping what consumers want to buy.
MARKET LEADER
As the originator of the iconic grooved aluminum suitcase, Rimowa's 'Original' collection now includes colors like Emerald Green and Arctic Blue. These editions maintain the unmistakable Rimowa silhouette and superior German engineering, including the Multiwheel System and TSA-approved locks. The color is anodized into the aluminum, creating a durable and vibrant metallic finish designed to acquire a unique patina with every journey.
Key Product: Original Cabin
MARKET LEADER
Tumi's '19 Degree Aluminum' collection features striking, fluidly contoured angles and is offered in sophisticated colors like Forest Green and Blush. These suitcases are built to endure travel with reinforced corners and a secure frame system, catering to trend-conscious consumers who value both high performance and distinctive style.
Key Product: 19 Degree Aluminum International Carry-On
MARKET LEADER
Away's 'The Aluminum Edition' is available in chic hues like Onyx Black and Rose Gold. These suitcases feature a durable aluminum shell, 360° spinner wheels, and an interior compression system, blending functionality with a minimalist, fashion-forward look for a subtle yet strong style statement.
Key Product: The Carry-On: Aluminum Edition
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