This theme covers body lotions where scent and finish are the primary features. Products range from those with complex, perfume-quality fragrances to those containing shimmer particles for a radiant skin glow.
Trend signals, demand data, and market insights for this product
55/100
growing
AU$11 - AU$128
Real data showing search growth, social buzz, and consumer demand signals.
Google Trends (12 Months)
Patrick Ta Beauty
Shanina Shaik is an Australian model who has gained international recognition for her work with major fashion brands and as a Victoria's Secret model. Her 'bronzed and dewy' aesthetic makes her a natural influencer for the shimmer body lotion trend.
Michael Kors
Shanina Shaik is an Australian model who has gained international recognition for her work with major fashion brands and as a Victoria's Secret model. Her 'bronzed and dewy' aesthetic makes her a natural influencer for the shimmer body lotion trend.
Sol de Janeiro
Jessica Mauboy is a celebrated Australian singer, songwriter, and actress who rose to fame on 'Australian Idol.' As a prominent figure in the Australian entertainment industry, her style and beauty choices are closely watched. Mauboy often sports a radiant and glowing look and launched her own suncare brand, Desert Rose.
Current bestsellers and viral hits defining the consumer expectation.
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These brands are driving demand and shaping what consumers want to buy.
MARKET LEADER
A cult-favorite, this luxurious and lightweight body oil illuminates the skin with a golden, sun-kissed sheen, while leaving behind a delicate coconut-vanilla scent. Its formula is designed to be nourishing and hydrating without feeling greasy, making it a go-to for those looking to achieve a radiant, healthy-looking glow. The fine shimmer catches the light, helping to create a luminous and perfected appearance, pushing the trend of skin that not only feels good but looks effortlessly expensive.
Key Product: Shimmer Body Oil
MARKET LEADER
This shimmering body oil is an iconic product that delivers an "endless summer" glow. It features a lightweight formula that can be used on both body and hair, imparting a sun-kissed shine. The product is celebrated for its luxurious Solar Floral fragrance, which enhances the sensory experience. By combining a noticeable shimmer with a sophisticated scent, it perfectly captures the essence of the fragranced and shimmering body care trend, appealing to those who desire a glamorous, radiant finish.
Key Product: Bronze Goddess Shimmering Oil Spray for Hair & Body
MARKET LEADER
A celebrated product in the Australian beauty community, this body oil won a Beauty Heaven Best in Beauty Award in 2025, voted for by consumers. It provides an instant, natural-looking, sun-kissed radiance without being overly glittery. The formula is deeply hydrating, packed with cocoa butter and vitamin E, and features the classic Palmer's cocoa butter scent. Its popularity and award-winning status highlight its position as a top-of-mind product for consumers seeking an affordable, effective, and beautifully fragranced shimmer lotion.
Key Product: Shimmer Radiance Body Oil
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