
The rule of sticking to either gold or silver is officially over, with the mixed metal trend prominent in all forms of jewelry, including piercings. This involves wearing both gold and silver-toned jewelry simultaneously.
Trend signals, demand data, and market insights for this product
55/100
sustained
R$3 - R$53




Real data showing search growth, social buzz, and consumer demand signals.
Google Trends (12 Months)
Vivara
One of Brazil's most celebrated actresses and a fashion icon, recognized for being the first Black actress to be the protagonist in a primetime telenovela. Her style is closely watched, and she has numerous ear piercings, including lobe, helix, and tragus.
Unbranded or custom pieces
A leading figure in Brazil's trap music scene, known as Matheus Brasileiro. He is a major influencer among the youth with a dark, experimental aesthetic that heavily features piercings, drawing from the "Opium" trend.
Current bestsellers and viral hits defining the consumer expectation.
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These brands are driving demand and shaping what consumers want to buy.

MARKET LEADER
Jack Vartanian's pressure piercing chain is a prime example of the mixed metal trend executed in a single, elegant piece. This versatile accessory is designed to be worn without the need for a piercing hole, clipping comfortably onto the ear. It features a delicate chain that connects two different metal elements, allowing the wearer to create a variety of stylish looks. The combination of silver and 18k yellow gold in one item makes it an iconic piece for those looking to embrace the mixed metal aesthetic with a touch of luxury and sophistication. Its design encourages creative layering with other piercings.
Key Product: Piercing Chain | Silver With 18K Yellow Gold

MARKET LEADER
Loka do Piercing offers a versatile accessory that directly encourages the mixed metal trend. This chain is designed to connect different piercings on the ear, and it is available in both gold and silver tones. The product's appeal lies in its ability to be paired with existing piercings of any metal, instantly creating a mixed-metal look. This makes it a top-of-mind product for consumers who want to experiment with the trend by styling their current jewelry. It's an accessible and trendy way to customize one's ear curation, pushing the trend of personalization.
Key Product: Chain for Ear Piercing in Surgical Steel Gold and Silver
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