These are large, powerful Bluetooth speakers designed to provide high-volume audio for parties and large gatherings. A key feature is the inclusion of dynamic, built-in light shows that sync with the music.
Trend signals, demand data, and market insights for this product
70/100
growing
R$88 - R$4,129
Real data showing search growth, social buzz, and consumer demand signals.
Google Trends (12 Months)
TikTok Posts
JBL
A popular Brazilian pagode group, known for their lively performances. They were the most-listened-to pagode group on Spotify in 2025 and became JBL brand ambassadors in January 2026.
A multi-platinum certified and influential country music duo in Brazil, known for their innovative concerts and the "Churrasco On Fire" tour.
Aiwa
A young and popular Brazilian actor active in television, with a significant social media following, making him an influencer for a younger demographic.
Current bestsellers and viral hits defining the consumer expectation.
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These brands are driving demand and shaping what consumers want to buy.
MARKET LEADER
The JBL PartyBox 710 is an icon of the party speaker category, designed to be the centerpiece of any large gathering. It delivers a massive 800W RMS of powerful JBL Original Pro Sound, ensuring deep, impactful bass that can fill a large space. What truly sets it apart and pushes the party trend is its dynamic and customizable light show, featuring strobes, RGB animations, and projection lights that sync with the music, transforming any environment into a nightclub. Its rugged wheels and handle provide portability despite its size, and with guitar and microphone inputs, it encourages live performances and karaoke, making the user the star of the show. The PartyBox 710's splash-proof design adds durability for poolside or beach parties.
Key Product: PartyBox 710
MARKET LEADER
The Mondial CM-400 stands out as a top-of-mind product for those seeking a versatile and powerful party speaker. It features 400W RMS and a 12-inch speaker, delivering a sound experience that impresses at parties and gatherings. A key attribute that drives its popularity is the True Wireless Stereo (TWS) function, which allows two CM-400 units to be connected wirelessly, doubling the sound and creating a more immersive stereo experience. Its design embodies the party theme with "Flash Light" technology that emits colorful, rhythmic light pulses. Prioritizing convenience, the CM-400 is highly portable, equipped with a retractable handle, wheels, and a rechargeable internal battery, making it easy to take the party anywhere.
Key Product: Connect Lights CM-400
MARKET LEADER
The LG XBOOM RNC9 is a powerful and visually striking speaker that pushes the party trend by integrating DJ and karaoke features directly into the device. It's designed to be an entertainment hub, featuring a "Party Strobing" light and an X-Flash that syncs with the music to create a club-like atmosphere. A standout feature is the DJ Pad, which allows users to mix in sound effects and loop tracks like a professional DJ. The XBOOM RNC9 also caters to the popular karaoke culture in Brazil with voice-canceling teknolojisi and a key changer to adjust the music to the singer's voice. Its powerful sound and deep bass ensure that the music is not just heard, but felt, making it an iconic choice for those who want to lead the party.
Key Product: XBOOM RNC9
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