Sourcy
Trend: growing

Plumping Power Lip Gloss

Plumping lip gloss is designed to create a fuller, more voluminous pout without invasive procedures. These glosses often contain ingredients like peptides, menthol, cinnamon, or capsicum that stimulate blood flow to the lips.

Trend signals, demand data, and market insights for this product

Trend Snapshot
Trend Score

75/100

Trend Status

growing

Retail Price Range

₱23 - ₱424

Trend signals, demand data, and market insights for this product

  • Plumping lip gloss is designed to create a fuller, more voluminous pout without invasive procedures.
  • These glosses often contain ingredients like peptides, menthol, cinnamon, or capsicum that stimulate blood flow to the lips.
  • This causes a temporary swelling and a tingling or cooling sensation.
  • Formulations are often enhanced with hydrating ingredients like hyaluronic acid to further enhance the pillowy, plumped-up effect.
Plumping Power Lip Gloss main image
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Why this is trending?

Real data showing search growth, social buzz, and consumer demand signals.

Trend Growth Score

growing
75

Google Trends (12 Months)

Dec 24Dec 25

Social Signals

📸 InstagramEmergingHigh Sentiment
Positive
83.3%
Neutral
0.0%
Negative
16.7%

Celebrity Adoption

Anne Curtis-Smith

blk cosmetics

A Filipino-Australian actress, host, and entrepreneur with immense influence over the mass market. She is the co-founder of the popular local beauty brand blk cosmetics.

Andrea Brillantes

Lucky Beauty

A young and influential actress who has captured the attention of the Filipino youth with her acting roles and her own beauty brand, Lucky Beauty.

Heart Evangelista

A global fashion icon and actress, Heart Evangelista is a significant trendsetter in the Philippines. Her sophisticated style and beauty choices are followed by a dedicated audience, making her a powerful influencer.

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Trending Product Examples

Current bestsellers and viral hits defining the consumer expectation.

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PINKFLASH OhMyGloss Plumpmax Lip Gloss
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Rhode Haili Colored Peptide Lip Gloss – Moisturizing, Long-Lasting, Non-Sticky Liquid Lip Oil for Daily Makeup
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Top brands that influence the trends

These brands are driving demand and shaping what consumers want to buy.

Maybelline product

Maybelline

MARKET LEADER

The Maybelline Lifter Plump is designed for an intense, immediate plumping effect. It features a formula infused with chili pepper, which creates a noticeable heating sensation to instantly make lips appear fuller. This gloss pushes the plumping trend by focusing on a powerful, visible result. The formula also contains Maxi-Lip™ and Hyaluronic Acid to smooth lip lines and provide a glossy, volumized finish. Its XL wand applicator allows for easy and generous application.

Key Product: Lifter Plump Lip Plumping Gloss

Sunnies Face

MARKET LEADER

From one of the Philippines' most influential local brands, the Sunnies Face Lip Glaze is a glossy lip treatment that offers a more conditioning approach to plumping. It is formulated with peptide-rich ingredients that help to plump and moisturize the lips over time, contributing to a naturally fuller look. This product embodies the trend by merging lip care with a high-shine, glass-like finish, and its unique metal applicator provides a cooling and massaging effect upon application, enhancing the luxurious experience.

Key Product: Lip Glaze

GRWM Cosmetics product

GRWM Cosmetics

MARKET LEADER

GRWM Cosmetics' Lip Maxx is a standout product in the local market, specifically created for those seeking a cooling and plumping effect. This product was formulated with the Philippine climate in mind, offering a refreshing minty tingle upon application. It pushes the plumping trend by providing a noticeable volumizing effect while also being infused with nourishing ingredients like Grapeseed Oil and Vitamin E to keep lips moisturized. It can be worn alone for a glossy finish or as a topper over other lip products to add volume and shine.

Key Product: Lip Maxx

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