Anklets featuring sea-inspired charms are a prominent theme reflecting Brazil's strong beach culture. Cowrie shells ("búzios") are particularly popular, often featured on adjustable cord anklets for a bohemian, beachy vibe.
Trend signals, demand data, and market insights for this product
55/100
growing
R$5 - R$35
Real data showing search growth, social buzz, and consumer demand signals.
Google Trends (12 Months)
TikTok Posts
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Actor
Current bestsellers and viral hits defining the consumer expectation.
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These brands are driving demand and shaping what consumers want to buy.
MARKET LEADER
A customizable anklet where a simple, high-quality base is adorned with a wide array of sea-themed charms (berloques) from the "Ocean" collection, allowing for a personalized piece.
Key Product: Tornozeleira Life Prata, Pingente Life Ocean Elo em Prata 925 com Pedras Coloridas, Pingente Life Tartaruga, Pingente Life Concha
MARKET LEADER
A customizable anklet from the Pandora ME collection. Consumers purchase a link chain anklet and personalize it with oceanic "medallion" charms, such as the Starfish ('Estrela-do-mar') and Mystic Sea Shell charms.
Key Product: Bracelete de Links Pandora ME, Charm Pendente Pandora ME A Estrela-do-mar, Charm Pendente Pandora ME Concha do Mar Mística
MARKET LEADER
A ready-made silver anklet from a popular online brand. The piece features a variety of classic sea-themed pendants, including a shell, seahorse, and starfish, offered as a complete, curated item.
Key Product: Tornozeleira de prata mar com concha, cavalo marinho e estrela do mar
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