This trend incorporates bold, tropical prints and floral motifs that reflect Brazil's vibrant culture and climate. Clutches feature colorful patterns, often with 3D floral applications and embroidery.
Trend signals, demand data, and market insights for this product
55/100
growing
R$9 - R$977
Real data showing search growth, social buzz, and consumer demand signals.
Google Trends (12 Months)
TikTok Posts
Serpui
singer
Current bestsellers and viral hits defining the consumer expectation.
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These brands are driving demand and shaping what consumers want to buy.
MARKET LEADER
Known for her artisanal designs that often reference Brazilian flora and fauna, Serpui delivers a clutch that is both rustic and sophisticated. This piece is crafted from natural straw and features delicate, colorful floral embroidery, making it a prime example of the tropical trend. The use of traditional materials combined with detailed craftsmanship helps to elevate the accessory from a simple beach bag to a chic statement piece suitable for various occasions, pushing the trend towards a more refined and versatile aesthetic.
Key Product: Clutch com Bordados de Flores
MARKET LEADER
Waiwai Rio is celebrated for its contemporary and cool designs that mix natural materials with modern elements like acrylic. The brand's contribution to the tropical trend is a structured wicker clutch adorned with floral applications. This piece captures the essence of a tropical garden, translating it into a modern, wearable art form. By combining the rustic feel of wicker with a clean, structured design and delicate floral details, the clutch becomes an iconic accessory that is both playful and chic, perfectly representing the modern Brazilian tropical style.
Key Product: Clutch Flowers Natural
MARKET LEADER
Isla is renowned for its sophisticated and often glamorous party clutches. The brand's take on the floral trend is a stunning, three-dimensional piece made of mother-of-pearl, meticulously shaped into a flower. This clutch is a luxurious interpretation of the theme, showcasing how natural forms can be transformed into a high-fashion accessory. Its unique shape and precious material make it an iconic product for evening occasions, demonstrating the breadth of the tropical and floral trend, from casual daywear to elegant nights.
Key Product: Bolsa Flor Madrepérola
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