These brands are driving demand and shaping what consumers want to buy.
MARKET LEADER
Eleonora Hsiung's work is characterized by its "creative body, expressed mind" philosophy, resulting in jewelry that is both artistic and a form of personal expression. Her body chains are handmade and designed to be statement pieces that exude attitude and sensuality. These are not just accessories but wearable art that challenges the conventional, transforming any look from basic to bold and elegant. The brand's commitment to handcrafted techniques ensures each piece has a unique character.
Key Product: Bodychain Vertige
MARKET LEADER
Tatiana Queiroz is known for her architectural lines and organic, sculptural forms that create a sophisticated and feminine universe with a distinct identity. Her pieces are the result of investigating chemical processes and artisanal techniques applied to metal and other materials, revealing a contemporary and unique language. The Ear Cuff P is a prime example of her work, meticulously handcrafted using traditional goldsmithing techniques. This subtle yet impactful piece of body jewelry showcases the brand's dedication to artisanal quality and modern design, making it a top-of-mind product for the trend-conscious.
Key Product: Ear Cuff P
MARKET LEADER
Maria Oiticica is a pioneer of the bio-jewelry concept in Brazil, creating stunning pieces from materials sourced from the Amazon rainforest. Her work transforms natural elements like seeds, fibers, and other organic materials into luxurious, handcrafted jewelry. A standout example is her magnificent chest necklace, a bold piece of body jewelry made from organic threads intertwined with treated seeds from the Amazon. This "Colar Peitoral" (Chest Necklace) is a powerful expression of the artisanal trend, pushing the boundaries of conventional jewelry by highlighting the beauty of natural, sustainable materials and preserving cultural traditions.
Key Product: Colar Peitoral (Chest Necklace)
Current bestsellers and viral hits defining the consumer expectation.
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Real data showing search growth, social buzz, and consumer demand signals.
The trend shows consistent engagement and cultural relevance, suggesting a solid market presence. However, the lack of significant upward momentum or sales data prevents a higher score.
Search interest for artisanal and handcrafted body jewelry has remained consistently stable over the observed period. This indicates a steady, ongoing demand rather than rapid growth or decline.
Google Trends (12 Months)
Australian brand
A television host, actress, and one of Brazil's most prominent media personalities, Sabrina Sato is a major trendsetter with a massive following.
A dancer, influencer, and television personality, Lore Improta is a significant figure in the Brazilian entertainment scene, especially recognized for her deep involvement in Carnival as a muse for the Unidos do Viradouro samba school.
Patrícia Bonaldi
A well-known actress and model, Camila Queiroz has a strong influence on the Brazilian fashion scene.