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Trend: growing

Budget Friendly Smart Watch

This category offers feature-rich smartwatches at an affordable price point, typically under ₱5,000. They provide essential functions like heart rate monitoring, sleep tracking, smart notifications, and multiple sports modes.

Trend signals, demand data, and market insights for this product

Trend Snapshot
Trend Score

75/100

Trend Status

growing

Retail Price Range

₱43 - ₱390

Trend signals, demand data, and market insights for this product

  • This category offers feature-rich smartwatches at an affordable price point, typically under ₱5,000.
  • They provide essential functions like heart rate monitoring, sleep tracking, smart notifications, and multiple sports modes.
  • Many budget models boast impressive features like AMOLED displays and long battery life, offering great value.
  • Compatibility with both Android and iOS devices is a common feature in this segment.
Budget Friendly Smart Watch main image
Budget Friendly Smart Watch image 2
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Budget Friendly Smart Watch image 4
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Why this is trending?

Real data showing search growth, social buzz, and consumer demand signals.

Trend Growth Score

growing
75

Google Trends (12 Months)

Jan 25Jan 26

Social Signals

12

TikTok Posts

Celebrity Adoption

LA Aguinaldo

Huawei

LA Aguinaldo is a prominent Filipino fashion model and social media personality. Known for his trendsetting style and influence in the fashion and lifestyle scene, his choices in accessories are closely watched by his large following. His adoption of a budget-friendly smartwatch signals a shift towards more accessible and practical fashion tech.

Kerwin King

Huawei

Kerwin King is a well-known internet personality and influencer in the Philippines with a significant following on social media. He is recognized for his creative content and keen eye for style. As a tastemaker for a younger demographic, his endorsement of a product can heavily influence their purchasing decisions.

Lharby Policarpio

Huawei

Lharby Policarpio is a Filipino actor who has appeared in various television shows and films. His visibility in the local entertainment industry makes him an influential figure. When he uses and endorses a product, it gains exposure to a broad audience of television viewers and moviegoers.

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Trending Product Examples

Current bestsellers and viral hits defining the consumer expectation.

Y68 Waterproof Smartwatch – Bluetooth Fitness Tracker for Men, Women & Kids
ShopeeBESTSELLER
₱43

Y68 Waterproof Smartwatch – Bluetooth Fitness Tracker for Men, Women & Kids

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Y68 D20 Smart Watch with Bluetooth USB with Smartwatch Heart Monitor
Shopee
₱89

Y68 D20 Smart Watch with Bluetooth USB with Smartwatch Heart Monitor

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2025 Original Waterproof full touch screen Smart Watch Heart Rate Blood Pressure Fitness Tracker Men Women Smart Wristband Waterproof Sport Smartwatch For Android IOS
Shopee
₱141

2025 Original Waterproof full touch screen Smart Watch Heart Rate Blood Pressure Fitness Tracker Men Women Smart Wristband Waterproof Sport Smartwatch For Android IOS

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Y68 Waterproof Smart Watch Bluetooth - Multiple Purpose
Shopee
No Brand₱129

Y68 Waterproof Smart Watch Bluetooth - Multiple Purpose

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Smart Watch H9 Pro Max Touch Screen Fitness Tracker Health Monitor Smartwatches
Shopee
₱55

Smart Watch H9 Pro Max Touch Screen Fitness Tracker Health Monitor Smartwatches

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Smart Watch H9 Pro Max Bluetooth Fitness Tracker Heart Rate Blood Oxygen Monitor Smartwatch
ShopeeBESTSELLER
₱56

Smart Watch H9 Pro Max Bluetooth Fitness Tracker Heart Rate Blood Oxygen Monitor Smartwatch

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3

Top brands that influence the trends

These brands are driving demand and shaping what consumers want to buy.

Redmi (Xiaomi) product

Redmi (Xiaomi)

MARKET LEADER

As a sub-brand of Xiaomi, Redmi is renowned for its value-for-money devices, and the Redmi Watch 5 continues this legacy. It is often hailed as a "king of budget smartwatches" for its impressive feature set at an accessible price point. The device typically boasts a vibrant AMOLED display, built-in GPS for accurate workout tracking, and an extensive battery life that can last up to 24 days. It also comes with features that are usually found in more premium models, such as music storage for phone-free workouts. This combination of a high-quality screen, robust fitness tracking, and exceptional battery performance helps push the trend that budget-conscious consumers do not need to sacrifice core features for price.

Key Product: Redmi Watch 5

Huawei product

Huawei

MARKET LEADER

The Huawei Watch Fit 4 stands out with its stylish and sleek design, often compared to more high-end smartwatches, making it a fashionable accessory. It features a bright and clear display that is easy to read even in direct sunlight. Beyond its looks, the watch delivers on health and fitness with dual-frequency GPS for precise tracking and a battery life that can last up to 10 days. The Huawei Watch Fit 4 embodies the trend of budget-friendly devices offering a premium look and feel, appealing to consumers who prioritize both aesthetics and functionality without a hefty price tag.

Key Product: Watch Fit 4

Amazfit product

Amazfit

MARKET LEADER

Amazfit has carved a niche for itself by consistently delivering smartwatches with long battery life and a comprehensive suite of features at a competitive price. The Amazfit Bip 6 is a prime example, offering an excellent AMOLED screen, built-in GPS, and a remarkable battery life of up to 14 days. It is highly recommended for users who want a feature-rich experience, including a wide array of fitness modes, without the premium cost. The companion app, while noted as being busy, provides a deep dive into health and activity data. The Bip series has become iconic in the budget space, and the latest iteration continues to push the trend of making advanced health and fitness tracking accessible to a wider audience.

Key Product: Bip 6

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