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Trend: growing

Compact Home Printer

This theme focuses on printers with a small footprint, designed for users with limited space. Models like the Epson EcoTank L1250 are marketed as compact solutions without sacrificing the benefits of an ink tank system.

Trend signals, demand data, and market insights for this product

Trend Snapshot
Trend Score

55/100

Trend Status

growing

Retail Price Range

R$21 - R$1,388

Trend signals, demand data, and market insights for this product

  • This theme focuses on printers with a small footprint, designed for users with limited space.
  • Models like the Epson EcoTank L1250 are marketed as compact solutions without sacrificing the benefits of an ink tank system.
  • It also includes entry-level, low-cost multifunction models like the HP DeskJet series, which are suitable for occasional printing needs.
  • The design aesthetic is often clean and modern, intended to fit seamlessly into a home environment.
Compact Home Printer main image
Compact Home Printer image 2
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Why this is trending?

Real data showing search growth, social buzz, and consumer demand signals.

Trend Growth Score

growing
55

Google Trends (12 Months)

Dec 24Jan 26

Social Signals

📸 InstagramTrendingHigh Sentiment
Positive
94.0%
Neutral
6.0%
Negative
0.0%
2

Trending Product Examples

Current bestsellers and viral hits defining the consumer expectation.

IMPRESSORA MULTIFUNCIONAL HP INK ADVANTAGE 2874 6W7G2
ShopeeBESTSELLER
HpR$399

IMPRESSORA MULTIFUNCIONAL HP INK ADVANTAGE 2874 6W7G2

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Impressora Térmica A4 Bluetooth Portátil Sem Fio Recarregável USB Para Celular Bateria  Interna Alta Capacidade 2600mAh
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R$390

Impressora Térmica A4 Bluetooth Portátil Sem Fio Recarregável USB Para Celular Bateria Interna Alta Capacidade 2600mAh

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Impressora A4 sem Tinta Portátil Para Uso Doméstico Pequena Impressora de Papel de Teste Mini Sensível a Erros Térmicos
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Impressora A4 sem Tinta Portátil Para Uso Doméstico Pequena Impressora de Papel de Teste Mini Sensível a Erros Térmicos

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Mini Impressora Térmica Portátil de Bolso Bluetooth Sem Fio para Estudantes Etiqueta Imagem
Shopee
R$97

Mini Impressora Térmica Portátil de Bolso Bluetooth Sem Fio para Estudantes Etiqueta Imagem

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Mini Impressora Térmica Printer Etiquetadora Portátil Bluetooth Sem Fio Foto Nota Imagem Para Xiaomi
Shopee
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Mini Impressora Térmica Printer Etiquetadora Portátil Bluetooth Sem Fio Foto Nota Imagem Para Xiaomi

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Impressora Portátil Térmica A4 Bluetooth App Celular Sem Fio Recarregável USB Impressão Rápida Bateria 2600mAh
Shopee
R$390

Impressora Portátil Térmica A4 Bluetooth App Celular Sem Fio Recarregável USB Impressão Rápida Bateria 2600mAh

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3

Top brands that influence the trends

These brands are driving demand and shaping what consumers want to buy.

HP product

HP

MARKET LEADER

The HP DeskJet Ink Advantage 2874 is designed for the modern home user who prints occasionally and values space and simplicity. Its compact and lightweight body allows it to be placed in tight spaces without being obtrusive. This multifunction printer handles printing, scanning, and copying, and features reliable Wi-Fi that automatically reconnects if the connection is lost. It is particularly noted for being an affordable and practical choice for users who don't have high-volume printing needs, offering satisfactory quality for both documents and photos. The ease of setup and control via the HP Smart app further enhances its appeal to those seeking a hassle-free experience, making it a go-to option for sporadic home use.

Key Product: DeskJet Ink Advantage 2874

Epson product

Epson

MARKET LEADER

The Epson EcoTank L3250 is a standout model that champions the compact, eco-conscious trend with its integrated ink tank system. This design eliminates the need for cartridges and allows the printer to have a smaller footprint, making it ideal for home use. It is a versatile 3-in-1 device that can print, copy, and scan, offering excellent cost-benefit with a high page yield from a single set of ink bottles. The L3250's Wi-Fi connectivity allows for easy printing from mobile devices via an app, adding a layer of convenience for the user. Its combination of a low cost per print, high-quality output, and compact design makes it a top choice for families and home office users in Brazil.

Key Product: EcoTank L3250

Brother product

Brother

MARKET LEADER

The Brother HL-1212W is an iconic product for those who prioritize speed and efficiency in a compact form factor. As a monochrome laser printer, it is specifically designed to fit into small spaces and home offices, delivering professional-quality text documents. This model is celebrated for its reliability and fast printing speed of up to 21 pages per minute. Its wireless connectivity is a key feature, allowing for easy printing from various devices without the clutter of cables. For consumers who primarily print text-based documents and desire the sharpness and durability of laser printing without sacrificing space, the HL-1212W is a top-of-mind, trendy choice.

Key Product: HL-1212W

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