Protex
Protex is a dominant brand in the Brazilian market for antibacterial soaps, and its "Tamanho Família" (Family Size) format is a direct nod to the trend of providing value for the whole family. The Pro…
Hand Wash · BR
Family & Everyday Value Hand Wash
- This trend caters to the practical needs of households, focusing on cost-effective and convenient hand wash solutions. - It includes large-format packaging and the availability of refills, which offer both economic and environmental benefits. - These products provide effective cleansing for daily use by the whole family and are often available in neutral or widely appealing scents.
Stage
growing
Trend score
68
Price range
USD 0–0
Social posts
1
Brands shaping this trend
Palmolive
Palmolive is another major brand that actively markets "Tamanho Família" versions of its popular hand soaps. The Nutri-Milk formulation is enriched with milk proteins, which are known for their moistu…
Granado
Granado, a traditional and highly respected Brazilian brand, addresses the everyday value theme through its popular refill options. The brand is known for its high-quality glycerin-based soaps that ar…