Sourcy

Protein Powder · BR

Functional & Enriched Protein Powder

- This trend involves enhancing protein powders with additional functional ingredients to offer targeted health benefits beyond muscle building. - A popular sub-trend is protein powder for women, often enriched with collagen to support skin, hair, and nail health. - Other formulations include ingredients aimed at longevity and active aging, or nootropics for improved cognitive performance, focus, and stress management. - These products align with a holistic view of health where supplementation supports overall vitality.

Stage

growing

Trend score

55

Price range

BRL 58.82–559.93

Social posts

0

Brands shaping this trend

Vitafor

A protein powder designed for aesthetic and wellness goals, formulated with whey protein isolate and hydrolyzed whey protein. It is enriched with Verisol® collagen peptides to improve skin health and…

Dux Nutrition

A "clean label" protein powder focusing on natural, whole-food ingredients. It is a blend of concentrated, isolated, and hydrolyzed whey protein. Its unique flavoring is derived from freeze-dried frui…

Growth Supplements

A protein powder line developed for women, enriched with functional ingredients to meet their specific nutritional needs. It includes added collagen for skin firmness and health. Some formulations als…

Marketplace examples

amazon

Whey Protein Fresubin Protein Powder 300g Sem Sabor Fresenius Kabi Proteina em Pó Adultos Idosos Recuperação Muscular

BRL 139.9

amazon

Kit Whey Protein 2kg - Isolado Concentrado - 34g Proteína por porção

BRL 88.92

amazon

Fresubin Protein Powder Em Pó 300g Fresenius Kabi

BRL 149