These brands are driving demand and shaping what consumers want to buy.
MARKET LEADER
A line of glass hermetic jars with bamboo lids, celebrated for their sophisticated design and functionality. The base is made of durable, BPA-free borosilicate glass, resistant to high temperatures and safe for oven (without the lid), microwave, freezer, and dishwasher. The hermetic seal is provided by a silicone ring on the sustainable bamboo lid, which also has natural bactericidal agents.
Key Product: Potes Herméticos Porta-Mantimentos com Tampa de Bambu (Set of 4, model A21392801)
MARKET LEADER
The "Keep" line of hermetic jars, known for their practicality and modern aesthetic. These rectangular pots are modular and stackable, optimizing space. Their transparent body allows for easy content identification, and the hermetic seal, often with a bamboo lid, preserves food. They are made from resistant, BPA-free materials.
Key Product: Pote Hermético Retangular Keep
MARKET LEADER
Hermetic glass jars known for reliability and versatility. The robust glass body does not retain odors and is safe for the microwave (without the lid), refrigerator, and dishwasher. The seal is achieved with a secure lid featuring colored silicone rings and four locking clips, preventing leaks. They are available in various shapes and sizes.
Key Product: Conjunto Pote Hermético de Vidro (Various sets available, e.g., 3-piece set)
Current bestsellers and viral hits defining the consumer expectation.
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Real data showing search growth, social buzz, and consumer demand signals.
While sales data is unavailable, the strong and fluctuating search interest suggests growing engagement and potential for increasing sales volume. The cultural relevance around home cooking and sustainability supports a high trend score.
Search interest shows a general upward trend with notable peaks, indicating increasing consumer attention. The theme is gaining traction due to its practical applications in home cooking and food waste reduction.
Google Trends (12 Months)
Electrolux
A well-known Brazilian television presenter and actress, with a significant influence on lifestyle and family-oriented topics.
A highly influential Brazilian television presenter, comedian, and businesswoman.
Coza
Host of the popular GNT show "Santa Ajuda," and one of Brazil's most prominent personal organizers.