Go-To Skincare
Go-To's Juicy Gel is a gentle, soap-free cleanser with a unique jelly-like texture that effectively removes impurities without stripping the skin's natural oils. This product pushes the hydrating seru…
Cleanser · AU
Hydrating Serum Cleanser
- Hydrating serum cleansers are formulated with a high concentration of hydrating ingredients typically found in serums, such as hyaluronic acid, glycerin, and squalane. - These cleansers have a milky, creamy, or gel-like texture that effectively cleanses the skin while delivering a boost of moisture. - The goal is to leave the skin feeling clean, soft, and plump, rather than tight or dry.
Stage
growing
Trend score
75
Price range
AUD 7–54.76
Social posts
2
Brands shaping this trend
esmi Skin Minerals
Esmi Skin Minerals offers a unique take on the hydrating cleanser trend with its Probiotic Skin Mylck Cleanser. This creamy formula goes beyond simple cleansing by incorporating probiotic lysates to s…
Bangn Body
Bangn Body's Hydrating Facial Cleanser is a 2-in-1 gel formula that functions as both a cleanser and a gentle makeup remover, a popular feature for streamlined routines. It champions the hydrating ser…
Marketplace examples
shopee
CeraVe Hydrating Cleanser Face Wash 473ml, For Normal to Dry Skin, Hyaluronic Acid + 3 Essential Ceramides, Cleanses and Hydrates without Disrupting Natural Skin Barrier of the Face & Body
AUD 16.69
shopee
CeraVe Hydrating Cleanser Face Wash 236ml, For Normal to Dry Skin, Hyaluronic Acid + 3 Essential Ceramides, Cleanses and Hydrates without Disrupting Natural Skin Barrier of the Face and Body
AUD 12.39
shopee
CeraVe Hydrating Cream To Foam Cleanser Face Wash 236ml, For Normal to Dry Skin, Hydrates + Removes Makeup without Disrupting the Protective Skin Barrier, Hyaluronic Acid + Amino Acids + Ceramides
AUD 17.39