This trend emphasizes the use of materials that are easy to clean and less prone to bacterial growth, such as stainless steel and ceramic. Stainless steel bowls are durable, non-porous, and often dishwasher safe, making them a very hygienic option.
Trend signals, demand data, and market insights for this product
55/100
growing
R$12 - R$600
Real data showing search growth, social buzz, and consumer demand signals.
Google Trends (12 Months)
Bed for Pets
A highly influential Brazilian model, television host, and businesswoman with millions of followers on social media. Her love for animals is well-documented, making her a powerful voice in the pet care space.
Current bestsellers and viral hits defining the consumer expectation.
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These brands are driving demand and shaping what consumers want to buy.
MARKET LEADER
Chalesco is a widely recognized and popular brand in Brazil, and its stainless steel feeders are a top-of-mind choice for consumers seeking a durable and hygienic option. Stainless steel is a veterinary-recommended material because it is non-porous, resistant to bacteria, and easy to sterilize. The Duplo Inox model is particularly iconic, featuring two stainless steel bowls set in a simple wire or chrome-plated stand. This product pushes the trend by making hygienic materials accessible to a broad audience. Its simple, functional design has made it a staple in many Brazilian homes, representing the practical application of the hygienic feeder trend. The bowls are removable for easy washing, and the stand keeps them from sliding, addressing both cleanliness and convenience.
Key Product: Comedouro Duplo Inox
MARKET LEADER
Tok&Stok, a major Brazilian brand known for its trendy furniture and home accessories, has successfully extended its design philosophy to the pet category. Their "Ceramis" pet feeder is a prime example of a product that is both stylish and hygienic. Made of ceramic, a non-porous and easy-to-clean material, this feeder prevents the accumulation of odors and bacteria. The Ceramis line features earthy tones and a natural texture, aligning with contemporary interior design trends and allowing pet owners to integrate the feeder into their home decor seamlessly. By offering a design-forward product made from a hygienic material, Tok&Stok elevates the simple pet bowl to a decorative object, pushing the trend beyond mere functionality into the realm of lifestyle and home design.
Key Product: Comedouro para Pet Ceramis
MARKET LEADER
Dengo Petlovers is a premium Brazilian brand that caters to discerning pet owners who seek luxury, design, and high-quality materials. The Comedouro Elevado Zeus is an iconic product that perfectly embodies the high-end of the hygienic feeder trend. This feeder features porcelain bowls, a material prized for its elegance, durability, and supreme hygienic qualities; it is non-porous, resistant to scratches, and does not cause feline acne, a concern with plastic bowls. The bowls are set in an elevated stand made from solid wood, which promotes better posture and digestion for the pet. The Zeus model's exclusive, handcrafted design transforms the feeding station into a piece of luxury furniture, pushing the trend towards a complete fusion of pet wellness and sophisticated home decor.
Key Product: Comedouro Elevado Zeus - Porcelana
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