Softshell luggage is crafted from flexible and durable fabrics like nylon or polyester, making the suitcase itself lighter than many hardshell options. A key feature of this type of luggage is the presence of exterior pockets, providing convenient storage for items that need to be accessed quickly.
Trend signals, demand data, and market insights for this product
55/100
sustained
₱79 - ₱910
Real data showing search growth, social buzz, and consumer demand signals.
Google Trends (12 Months)
TikTok Posts
Louis Vuitton, Gucci
Actress, entrepreneur, and philanthropist, daughter of megastar Sharon Cuneta and actor Gabby Concepcion. She is a respected trendsetter in the Philippines.
The North Face
Critically acclaimed actor, model, and musician in the Philippines, known for his rugged and adventurous lifestyle.
TV host, author, and influencer in the Philippines, known for her intelligent and down-to-earth personality.
Current bestsellers and viral hits defining the consumer expectation.
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These brands are driving demand and shaping what consumers want to buy.
MARKET LEADER
The World Traveller Marrakesh collection is designed for the modern traveler seeking both style and practicality. This soft case luggage is notably lightweight, making it easy to carry and maneuver. Its design is inspired by the vibrant and bustling markets of Marrakesh, appealing to a sense of adventure and style. The luggage features 360-degree twin wheels for smooth mobility, a TSA-approved combination lock for security, and a push-button aluminum trolley handle. Constructed from 400D Nylon, it offers durability while remaining light. The expandable capacity on medium and large sizes further enhances its practicality, allowing travelers to pack more without being weighed down.
Key Product: Marrakesh
MARKET LEADER
Heys has established a reputation for creating exceptionally lightweight luggage, and the Xero Pro is a prime example of this innovation. Marketed as the "World's Lightest Spinner Luggage," the Xero Pro is engineered with a unique combination of ultra-lightweight nylon fabric and components. This focus on minimizing weight is a direct response to the growing trend of travelers wanting to avoid excess baggage fees and enjoy a more effortless journey. Despite its featherlight construction, the Xero Pro is designed to be durable and impact-resistant. Its features are geared towards functionality and convenience, making it a top choice for consumers who prioritize weight and ease of use above all else.
Key Product: Xero Pro
MARKET LEADER
Delsey, a well-established French brand known for its innovative and durable luggage, offers the Turenne Soft collection for those who prefer the flexibility of softside bags. This line is recognized for its balance of lightweight maneuverability and robust construction. The Turenne Soft luggage is designed to be both stylish and functional, appealing to the trend of sophisticated travel gear. Available in various sizes, it caters to different travel needs, from short trips to longer journeys. The presence of this collection on major online retail platforms in the Philippines indicates its accessibility and popularity among local consumers.
Key Product: Turenne Soft
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