Sourcy

Hair Ties · MX

Luxe Texture Scrunchies

- The scrunchie trend evolves with a focus on rich, tactile materials like satin and velvet. - These accessories offer a touch of nineties nostalgia blended with modern luxury. - The trend includes oversized and XL versions that add volume and drama to a simple ponytail or bun. - They are statement accessories that transform a functional item into a fashion centerpiece.

Stage

growing

Trend score

55

Price range

USD 0–0

Social posts

2

Brands shaping this trend

Slip

Slip is an iconic brand celebrated for its high-quality silk products, and its scrunchies are a top-of-mind product for trend-aware consumers. Made from 100% pure mulberry silk, these scrunchies are d…

Jennifer Behr

Jennifer Behr is a highly influential brand in the luxury accessories space, known for its handcrafted, heirloom-quality pieces. The brand's velvet scrunchies are a perfect embodiment of the luxe text…

H&M

As a leading fast-fashion brand with a significant presence in Mexico, H&M is instrumental in making trends accessible to a broad audience. The brand has fully embraced the "Luxe Texture Scrunchies" t…