PranaOn
PranaOn's Power Plant Protein is a highly regarded, performance-oriented product in the Australian market. It is formulated for athletes and fitness enthusiasts, featuring a blend of pea, rice, and fa…
Protein Powder · AU
Plant-Based Protein
- The plant-based protein powder trend centers on formulas derived from vegan sources such as pea, brown rice, faba bean, and hemp. - These powders are sought after for being free from common allergens like dairy and lactose, making them a popular choice for those with dietary sensitivities. - Brands are focusing on creating complete amino acid profiles by blending different plant sources to ensure they are as effective as traditional whey for muscle growth and recovery. - The emphasis is on clean, transparent ingredient lists and sustainable sourcing.
Stage
growing
Trend score
75
Price range
AUD 15.74–141.09
Social posts
4
Brands shaping this trend
Botanika Blends
Botanika Blends has carved out a niche by making plant-based protein fun and exceptionally tasty, directly challenging the stereotype of gritty, bland vegan powders. The brand is famous for its desser…
Phyba
Phyba is an innovative Australian brand setting a "new standard" for plant protein with a focus on gut health and a unique protein blend. Its Phyto-Fusion product moves beyond the common pea and rice…
Marketplace examples
shopee
Amazonia Raw Protein Isolate Vanilla, Natural Plant-Based Protein Powder– Certified Organic, Fermented, Low FODMAP, Gluten-Free, Vegan, 21.6g Protein per Serving, 1kg
AUD 52.99
shopee
Amazonia Raw Protein Isolate Vanilla, Natural Plant-Based Protein Powder– Certified Organic, Fermented, Low FODMAP, Gluten-Free, Vegan, 21.6g Protein per Serving, 390g
AUD 33.56
shopee
WelleCo Nourishing Protein, Chocolate Protein Powder, Supplement for Muscle Recovery, Gut Support & Daily Energy with Probiotics & Whole Food Ingredients, Plant Based Protein Powder, 300 g
AUD 39