Sourcy

Protein Snacks · AU

Plant-Powered Protein Snacks

- This theme encompasses a wide range of snacks made from plant-derived proteins such as soy, pea, nuts, and seeds. - A key innovation in this space is the emergence of vegan jerky, which uses ingredients like mushrooms, soy, or vegetables to mimic the texture and flavour of traditional meat jerky. - These products appeal to vegans, vegetarians, and the growing number of "flexitarian" consumers who are looking to reduce their meat consumption.

Stage

sustained

Trend score

55

Price range

AUD 3.99–110.1

Social posts

2

Brands shaping this trend

Botanika Blends

Botanika Blends has carved out a niche with its dessert-inspired protein bars that don't compromise on clean ingredients. The brand's Plant Protein Bars are celebrated for their unique, enjoyable flav…

Macro Mike

Macro Mike has become a dominant force in the Australian plant-based protein market by focusing on unique protein sources like peanut and almond, which sets them apart from the common pea and rice pro…

Body Science (BSc)

Body Science (BSc) is a well-established Australian sports nutrition brand that has successfully ventured into the plant-based market. Their High Protein Low Carb Plant Bar is a direct response to the…

Marketplace examples

shopee

Muscle Nation Banana Toffee Custard Plant Protein Bar – Vegan-Friendly High Protein Snack with Layers and Inclusions, Dark Chocolate Coating 12 x 50g

AUD 32.28

shopee

Amazonia Raw Protein Bar Choc Chip Cookie Dough – 10g Plant Protein, Vegan, Gluten-Free, Non-GMO, Clean Ingredients List, 4g Prebiotic Dietary Fiber, Made in Australia, 40g x 10 Pack

AUD 32.49

shopee

Muscle Nation Choc Hazelnut Custard Plant Protein Bar with Soft Filling: A Flavoursome & Vegan-Friendly Snack 12 x 50g

AUD 32.28