Natura
A frontrunner in sustainability, Natura's Ekos line features a refill system for products like its body moisturizers. The refill comes in a pouch that uses up to 85% less plastic than the original pac…
Cosmetic Tube · BR
- This trend involves a "relic and shell" model, where the consumer purchases a durable, high-quality outer tube (the "relic"). - The inner product cartridge (the "shell") is then replaced as needed. - This approach reduces packaging waste significantly, as only the inner part is discarded.



Stage
growing
Trend score
65
Price range
USD 0–0
Social posts
0
A frontrunner in sustainability, Natura's Ekos line features a refill system for products like its body moisturizers. The refill comes in a pouch that uses up to 85% less plastic than the original pac…
O Boticário has embraced the refillable trend in its advanced skincare line, Botik. The primary product is sold in a sophisticated jar, and the brand offers a refill in a simpler, lighter container or…
A clean beauty brand, CARE Natural Beauty's Skindrops Hialu serum exemplifies its commitment to refills. The main product is packaged in a glass bottle with a dropper, and the refill is provided in a…