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Trending Products
Trend: growing

Rgb And Rgbw Led Strip

RGB strips offer a wide spectrum of colors by combining red, green, and blue LEDs. RGBW models include a dedicated white LED, providing a purer white light option in addition to the full color range.

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Trend signals, demand data, and market insights for this product

Trend Snapshot
Trend Score

75/100

Trend Status

growing

Retail Price Range

R$10 - R$920

Trend signals, demand data, and market insights for this product

  • •RGB strips offer a wide spectrum of colors by combining red, green, and blue LEDs.
  • •RGBW models include a dedicated white LED, providing a purer white light option in addition to the full color range.
  • •These strips often come with a remote control or can be connected to a smart controller for dynamic effects like flashing and fading.
  • •They are widely used for decorative purposes, accent lighting, and creating specific moods in rooms, commercial spaces, and for events.
Rgb And Rgbw Led Strip main image
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Why this is trending?

Real data showing search growth, social buzz, and consumer demand signals.

Trend Growth Score

growing
75

Google Trends (12 Months)

Dec 24Jan 26

Social Signals

Celebrity Adoption

Loud Coringa (Victor Augusto)

One of Brazil's most popular streamers and a member of the LOUD esports and entertainment organization. With millions of followers on platforms like Twitch and YouTube, he is a massive trendsetter for the gaming community. His setup, which is heavily reliant on dynamic and colorful lighting, is a key part of his personal brand.

Alanzoka (Alan Ferreira)

A highly influential Brazilian streamer known for his engaging personality and gameplay. He has a massive and dedicated following, making his choices in gaming gear and setup design highly influential. His setup consistently features sophisticated lighting that enhances his streaming environment.

2

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Current bestsellers and viral hits defining the consumer expectation.

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3

Top brands that influence the trends

These brands are driving demand and shaping what consumers want to buy.

Philips Hue product

Philips Hue

MARKET LEADER

An iconic product in the smart lighting category, this flexible 2-meter strip can be extended up to 10 meters. It offers 16 million colors and can sync with movies, music, and games. It features both Bluetooth control and compatibility with the Hue Bridge for whole-home smart lighting control, including voice commands. It also offers a wide range of white light, from warm to cool, making it an RGBW solution.

Key Product: Lightstrip Plus V4

Positivo Casa Inteligente product

Positivo Casa Inteligente

MARKET LEADER

A popular choice in the Brazilian market, this second-generation 3-meter RGB strip offers 16 million colors, controllable via a dedicated app or voice command through Google Assistant and Alexa. It features easy installation with a self-adhesive back and direct Wi-Fi connectivity without a central hub.

Key Product: Smart Fita LED RGB Wi-Fi 2ª Geração

Avant product

Avant

MARKET LEADER

This 5-meter strip offers advanced control over both color and white light temperature, with over 16 million RGB colors and adjustable white light from 2,700K to 6,500K. It integrates with the Avant Neo app and is compatible with voice assistants like Amazon Alexa and Google Assistant. It has cut lines every 20cm.

Key Product: Fita LED Smart Neo

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