These speakers are specifically designed for durability and outdoor use. Key features include high IP ratings for water and dust resistance (e.
Trend signals, demand data, and market insights for this product
55/100
growing
MX$170 - MX$11,950
Real data showing search growth, social buzz, and consumer demand signals.
Google Trends (12 Months)
JBL
A rising singer, actress, and model of Mexican descent in the Regional Mexican music scene. She has shared the stage with major Latin artists and was a finalist on the television show "Tengo Talento, Mucho Talento".
STF (Stuffactory)
A globally recognized Mexican singer, actress, and model, who gained international fame from the Netflix series "Élite". She is a major influencer in the Latin pop music scene and was announced as the new ambassador for STF in May 2024.
Current bestsellers and viral hits defining the consumer expectation.
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These brands are driving demand and shaping what consumers want to buy.
MARKET LEADER
The JBL Xtreme 4 is engineered for adventure, offering a massive and dynamic immersive sound experience with deep bass. A key feature is its AI Sound Boost, which analyzes audio in real-time to optimize the acoustic output, pushing the speaker to its limits for a more powerful and less distorted sound. Embodying the rugged trend, it boasts an IP67 rating, making it both waterproof and dustproof, ready for any environment from a poolside party to a beach outing. Its portability is enhanced by a convenient shoulder strap, and it includes a built-in power bank to charge devices without interrupting the music. Further pushing the trend, the Xtreme 4 is made with recycled plastic and fabric, and features a replaceable battery to extend its lifespan.
Key Product: Xtreme 4
MARKET LEADER
The Ultimate Ears EPICBOOM is designed for those who want powerful, 360-degree sound in a rugged and portable package. It delivers clear and bass-rich audio, with a sound quality that is a step up from its predecessors. This speaker is built to endure the outdoors with an IP67 rating for water and dust resistance. While it is slightly heavier for enhanced performance, its design is focused on durability, a key aspect of the rugged trend. The EPICBOOM is ideal for users who prioritize raw power and strong bass performance in outdoor settings.
Key Product: EPICBOOM
MARKET LEADER
The Bose SoundLink Max is a premium portable speaker that delivers high-fidelity audio with deep bass in a durable design. It is built to withstand the rigors of outdoor use with an IP67 rating, meaning it is resistant to both water and dust. This speaker pushes the rugged trend by combining a robust build with the high-quality sound Bose is known for, ensuring the music continues regardless of the weather or accidental spills. With up to 20 hours of battery life and the ability to function as a power bank to charge your phone, it's designed for all-day and all-night listening sessions. Its optional rope carrying handle and shoulder strap enhance its portability for any adventure.
Key Product: SoundLink Max
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