Wild
A frontrunner in the sustainable deodorant trend, Wild offers a durable and stylish aluminum case designed to be kept for life. The brand champions a refillable system where users insert compostable,…
Deodorant · US
Sustainable & Refillable Deodorant
- This trend focuses on minimizing environmental impact through innovative packaging. - Key formats include durable, reusable cases with replaceable deodorant pods, as well as packaging made from post-consumer recycled (PCR) plastics, paper, or other biodegradable materials. - The goal is to reduce single-use plastic waste and promote a circular economy in the personal care space.
Stage
growing
Trend score
55
Price range
USD 6.49–80.77
Social posts
2
Brands shaping this trend
by Humankind
by Humankind is a popular choice in the US for its minimalist aesthetic and commitment to reducing plastic waste. The brand features a sleek, reusable container that you only have to buy once, and you…
Bite
Bite has gained iconic status for its chic, metal, and "infinitely refillable" deodorant case, positioning sustainability as a stylish choice. As a B Corp-certified brand, Bite is recognized for its h…
Marketplace examples
shopee
Wild - Refillable Deodorant - Fresh Cotton & Sea Salt Refill Trio Pack - Vegan - Aluminum Free - Long Lasting Protection - 3 Pack of 1.41oz Refills
USD 27
shopee
Wild - Refillable Deodorant Variety Pack - Aluminum Free - Scents Include Fresh Cotton & Sea Salt, Cherry Blossom and Coconut & Vanilla - Long Lasting Protection
USD 27
shopee
Wild - Refillable Deodorant - Coconut & Vanilla Refill Trio Pack - Vegan - Aluminum Free - Long Lasting Protection - 3 Pack of 1.41oz Refills
USD 27