Sourcy

Perfume · BR

Unisex Fresh Perfume

- This trend reflects a global shift towards gender fluidity, with unisex fragrances gaining traction in Brazil. - It is characterized by fresh, versatile scents that can be worn by anyone. - Citrus notes like bergamot and lime, herbal notes like verbena, and aquatic accords are common in these perfumes. - The focus is on creating a clean, refreshing, and universally appealing scent that is not bound by traditional gender norms.

Stage

growing

Trend score

75

Price range

BRL 16.5–307.8

Social posts

0

Brands shaping this trend

O Boticário

The Blend Cardamom is a sophisticated and modern unisex fragrance. It is built around cardamom from India, which provides a warm, fresh, and subtly sweet aroma. The scent opens with fresh citrus notes…

Granado

From Granado's traditional and popular Terrapeutics line, the Bergamota & Flor de Laranjeira cologne is a standout fresh and unisex fragrance. It offers a vibrant and refreshing scent profile by balan…

Natura

A perfect choice for warmer days, Ekos Frescor de Pitanga is an exotic and refreshing fragrance suitable for all genders. Its composition features fruity and citrus notes from the pitanga fruit, a Bra…

Marketplace examples

amazon

kit com ATÉ 2 perfumes masculinos / Feminino de 100 ml -Escolha nas variações

BRL 16.5

amazon

Kit Promocional 3 Perfumes (Escolha as Fragrâncias Pelo Chat)

BRL 99.79

amazon

Colônia Floratta Blue 75ml O Boticário

BRL 119.9