This trend focuses on practicality with features like multiple pockets, durable fabrics, and hardware such as buckles and clasps. Styles include structured messenger bags, roomy crossbodies, and holdalls designed for functionality.
Trend signals, demand data, and market insights for this product
45/100
sustained
$16 - $65
Real data showing search growth, social buzz, and consumer demand signals.
Google Trends (12 Months)
TikTok Posts
The Row
Academy Award-winning actress Jennifer Lawrence is a major force in Hollywood, known for her acclaimed film roles and relatable public persona. Her street style is closely watched and frequently sets trends, making her a significant influencer in the fashion world.
Chanel
A global pop superstar, Dua Lipa is not only a dominant force in the music industry but also a celebrated style icon. Known for her bold and trend-setting fashion choices, she has a massive following and holds significant influence over the mass market.
The Row
An established actress and producer, Dakota Johnson is known for her roles in both major blockbusters and independent films. Her personal style is often described as effortlessly cool and sophisticated, with a penchant for mixing classic brands with emerging designers.
Current bestsellers and viral hits defining the consumer expectation.
Source easily with Sourcy. We connect you with verified suppliers, handle quality control, and simplify the entire process.
These brands are driving demand and shaping what consumers want to buy.
MARKET LEADER
The Prada Explore Medium Re-Nylon and Leather Shoulder Bag is a prime example of refined utility. This bag is crafted from Prada's signature Re-Nylon, a durable and sustainable fabric produced from recycled ocean plastic, fishing nets, and textile fiber waste. Its design is both sporty and chic, featuring multiple 3D exterior pockets and smart internal compartments that are perfect for urban life and travel. The combination of a soft, padded silhouette with the structure of leather details and metal hardware creates a sophisticated yet pragmatic accessory. The bag's versatility is enhanced by a detachable, adjustable woven logo-tape shoulder strap, allowing it to be worn as a crossbody or shoulder bag.
Key Product: Explore Medium Re-Nylon and Leather Shoulder Bag
MARKET LEADER
The Margaux 15 from The Row is an iconic tote that perfectly captures the essence of a "ludicrously capacious" yet chic carry-all. Its softly structured, trapezoidal shape is crafted from luxurious grained calfskin leather and features belted side gussets. The design is intentionally discreet, with no overt branding, focusing instead on craftsmanship and functionality. The spacious interior is designed for practicality, with an interior toggle closure and pockets to keep belongings organized. The Margaux 15 can be comfortably carried by its top handles or worn over the shoulder, making it an ideal companion for work or travel.
Key Product: Soft Margaux 15 Bag
MARKET LEADER
The Bottega Veneta Andiamo is designed for the person on the go, with a name that translates to "Let's go" in Italian. This bag combines the brand's classic Intrecciato weave with a pragmatic design. It features a compartmented interior with a zipped pocket and two open pockets, ensuring excellent organization. A standout feature is the sliding braided strap adorned with a metal knot, which allows the bag to be carried as a top handle, shoulder bag, or crossbody. The Andiamo is praised for its blend of elegance and functionality, making it a dependable and stylish choice for daily journeys.
Key Product: Andiamo
Submit your design with target specs, and we'll connect you with vetted manufacturers.