NEST New York
The Wild Mint & Eucalyptus candle from NEST New York is a cornerstone of their dedicated "Wellness" collection. It is expertly crafted to create a spa-like atmosphere in the home, blending the essence…
Candles · US
Wellness & Aromatherapy Candles
- These candles are designed to do more than just scent a room; they aim to enhance mood and well-being. - Fragrance profiles are often inspired by nature and include calming and clarifying scents like eucalyptus, white tea, moss, and bergamot. - They are marketed as tools for self-care rituals, meditation, and creating a peaceful atmosphere at home. - The scents are often more complex and story-driven, evoking memories and emotions.
Stage
growing
Trend score
72
Price range
USD 5.99–42.56
Social posts
6
Brands shaping this trend
The Nue Co.
The Nue Co. has established itself as a leader in the "functional fragrance" movement, creating scents scientifically designed to impact one's emotional state. Their Functional Fragrance candle is a p…
Keys Soulcare
The Sage + Oat Milk candle from Keys Soulcare, a brand founded by Alicia Keys, has quickly gained iconic status for its unique and comforting aroma. This candle is designed to be luxurious without bei…
Marketplace examples
shopee
ThreeKin Warm Hugs Scented Candles for Home, Natural Soy Wax, Relaxing Aromatherapy Gifts, Essential Oils Scented, Long-Lasting Candle Burns for 75-Hours, Designed in USA, Lemongrass Lavender Scent
USD 15.99
shopee
Carolina Enchanting Lavender Scented Candle, 16 oz Wellness Relaxing Aromatherapy Candle, 2 Wick White Jar Soy Blend Wax, Candles for Home, 60H Burn - Made in The USA
USD 9.68
shopee
Chesapeake Bay Mind & Body Candles
USD 7.5