Rexona
Launched by Unilever in Brazil, this product is designed for use on various body parts like the back, chest, and feet, excluding underarms. It features an "odor block" technology to neutralize odor-ca…
Deodorant · BR
Whole-Body Deodorant
- Whole-body deodorants are a significant innovation designed for safe use on various parts of the body beyond the underarms. - They can be applied to areas such as the chest, back, and intimate areas. - Major brands like Unilever have launched entire lines dedicated to this concept, featuring specialized, microbiome-friendly formulations.
Stage
growing
Trend score
60
Price range
BRL 19.99–158.42
Social posts
3
Brands shaping this trend
Dove
Marketed for use on areas like the chest, back, thighs, and feet, this product provides odor control for the entire body. It is available in aerosol and cream forms and is promoted as being aluminum-f…
Natura
This line is designed to perfume the entire body while protecting against perspiration odors. Presented as a lighter alternative to perfume for daily use, these products are free of aluminum salts. Th…
Marketplace examples
amazon
KIT 2UN Rexona All Body, Desodorante Corporal Aerossol, Para o Corpo Todo, Wild Rose 150ml
BRL 42
amazon
Rexona All Body, Desodorante Corporal Aerossol, Para o Corpo Todo, Wild Rose 150ml
BRL 25
amazon
Rexona All Body, Desodorante Corporal Aerossol, Para o Corpo Todo, Spring 150ml
BRL 25