Sourcing PlaybookTrend: growing

Source the Gradual Tan Body Lotion

Verified suppliers, target pricing, specifications, and sourcing risks—everything you need to move from idea to production.

View Trend Analysis Start Sourcing

Trend signals, demand data, and market insights for this product

Sourcing Snapshot

Target

$5.18

MOQ

1-3 units

Lead Time

5-10 days

Best Regions

Guangdong, Guangdong

Risk Level

Medium

Why This Product Is Worth Sourcing

To accelerate your speed-to-market, prioritize suppliers who offer stable, pre-tested base formulas and stock packaging options like white tubes or standard airless pumps. This minimizes R&D and tooling delays.
Always request and rigorously test pre-production samples. Evaluate the scent (both initial and after development), texture, absorption speed, and final tan color on multiple skin tones. Check for the absence of streaks and an even fade.
For cost-effective sourcing, negotiate with suppliers on ingredient swaps (e.g., using Glycerin and Jojoba Oil) or consider larger packaging formats. Offering a larger 400ml size can create a strong value proposition and appeal to customers looking for bulk body lotions.
Ensure product integrity and build consumer trust by making tamper-evident hygiene seals a non-negotiable feature for tube packaging. For pump bottles, verify the mechanism is robust and dispenses product correctly.

Choose Your Sourcing Strategy

Your pricing, materials, supplier type, and MOQ depend on this decision.

Recommended from trends

Value Segment

Value Gradual Tan Body Lotion

A$4 - A$10/unit

To win the value segment, we will launch a reliable and affordable gradual tan body lotion that directly solves the most...

• MOQ: 300 - 1000 units• Value Segment: Cost-effective and nourishing ingredients like Shea Butter, Vitamin E, Aloe Vera, and Glycerin are common. These provide essential hydration that customers expect from a daily body lotion.

• Budget-Conscious Buyers

Premium Segment

Premium Gradual Tan Body Lotion

A$8 - A$27/unit

MOQ: 200 - 500 units

Our premium strategy is to launch a 'skincare-first' gradual tan body lotion that merges high-performance body care with...

• MOQ: 200 - 500 units• Value Segment: Cost-effective and nourishing ingredients like Shea Butter, Vitamin E, Aloe Vera, and Glycerin are common. These provide essential hydration that customers expect from a daily body lotion.

• Quality-Focused Buyers

Verified Suppliers for This Strategy

These manufacturers match the selected pricing, MOQ and quality requirements.

Guangzhou Renhe Guozhuang Cosmetics Sales Co., Ltd.

No. 5, Tongfu Road, Xicheng Industrial Zone, Renhe Town, Baiyun District, Guangzhou, Guangdong

Excellent QualityGood LogisticsExcellent Dispute Resolution

Guangzhou Renhe Guozhuang Cosmetics Sales Co., Ltd. product 1

Guangzhou Renhe Guozhuang Cosmetics Sales Co., Ltd. product 2

Guangzhou Renhe Guozhuang Cosmetics Sales Co., Ltd. product 3

Start Sourcing

Sample Products from Suppliers

Real products available from verified suppliers in this category.

$6.21

Cross-border Amazon Tanning Mousse, Sun-free, Waterproof, Sweat-proof Body Moisturizing, Bronze Wheat Color, In Stock

MOQ: 1+2,389 sold

Start Sourcing

Production-Ready Specifications

Recommended specifications based on market demand and supplier feasibility.

Parameter	Recommendation	Rationale
Formula Goal	Natural Golden-Bronze Buildable Tan	Directly addresses the top positive insight for a 'natural-looking, golden or bronzed tan' while actively preventing the primary negative outcome of an 'unnatural orange color'. The buildable nature gives users control, a key satisfaction driver.
Scent Profile	Pleasant Watermelon or Cocoa Butter Fragrance	A pleasant fragrance is a major differentiator and selling point. This spec counters the most significant negative insight across all segments: the strong, unpleasant 'fake tan' smell.
Key Ingredients	Shea Butter, Vitamin E, and Aloe Vera	Combines cost-effective, nourishing ingredients (Shea Butter, Vitamin E) that customers value for hydration, with Aloe Vera to soothe skin and appeal to users with sensitivity, addressing a noted negative insight.
Consistency & Application	Quick-Drying, Non-Sticky, Streak-Free Cream-Lotion	Engineered to solve complaints of 'watery or sticky' lotions. This formulation ensures an easy, even application that dries fast and doesn't transfer, hitting multiple positive review points.
DHA Level	Low Concentration (2-3%) for a Truly Gradual Effect	Specifically designed to prevent the negative experience of a 'gradual' lotion delivering a dark tan in one use. This empowers users to build color slowly, a highly praised feature.
Packaging	250ml Tube with Tamper-Evident Hygiene Seal	The absence of a hygiene seal is a critical trust-breaker for customers. Including one is a non-negotiable feature to ensure product integrity and customer confidence. The tube format is standard and cost-effective for this segment.
Core Claims	Vegan & Cruelty-Free, Formulated for Fair to Medium Skin	Aligns with market trends and competitor features. Specifically targeting fair/pale skin addresses a key positive insight where products that work well without turning orange on these skin tones are highly successful.

Risks, Trade-offs & Quality Control

Depth information for decision-making - not the primary driver.

Ready to source your Body Lotion?

Submit your design with target specs, and we'll connect you with vetted manufacturers.

Start Sourcing