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$1.14
1-3 units
5-10 days
Hongding Building, No. 565, Chengdong Road, Baiyun District, Guangzhou City, Guangdong Province, 3rd Floor, Building B, Shuiweiyang Industrial Zone, Gongqiao Village, Xiashan Subdistrict, Chaonan District, Shantou City, Guangdong Province
Medium
Your pricing, materials, supplier type, and MOQ depend on this decision.
To win the value segment, we will launch a high-performance, hydrating lip gloss that directly addresses the market's bi...
MOQ: 200 - 500 units
Our strategy is to launch a 'Luxe Plumping Lip Oil-Serum,' a skincare-makeup hybrid that rivals high-end brands. We will...
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Recommended specifications based on market demand and supplier feasibility.
| Parameter | Recommendation | Rationale |
|---|---|---|
| Formula Type | Hydrating Lip Oil-Gloss with Staining Pigment | Combines the top three desired features from positive reviews: intense moisture (like an oil), a high-shine finish (like a gloss), and a long-lasting effect (the stain that remains). |
| Texture & Finish | Lightweight, smooth, and non-sticky with a high-shine 'glassy' finish. | Directly addresses the most praised product feel ('lightweight, smooth, and non-sticky') and meets the expectation of a 'glassy' or 'mirror-like' finish common in this segment. |
| Key Ingredients | Vitamin E and Jojoba Oil | These are cost-effective, well-known moisturizers that directly counter the negative insight of formulas having a 'drying after-effect' and support the 'intense hydration' claim. |
| Scent & Flavor | Food-grade sweet fruit fragrance (e.g., Strawberry or Bubblegum) | Capitalizes on the strong positive feedback for 'sweet, candy-like' scents while directly solving the major deal-breaker of 'unpleasant chemical taste' by ensuring the flavor is safe and pleasant. |
| Longevity Feature | Gloss-to-Stain Technology | Manages customer expectations around 'long-wear' claims, a major source of disappointment. This positions the fading shine as an intended feature that reveals a desirable long-lasting pinkish stain. |
| Packaging | Compact, portable, and leak-proof lip gloss squeeze tubes with a soft, angled applicator tip. | Addresses the severe negative feedback on 'defective packaging' like leaks and broken applicators, while also appealing to the desire for 'cute, compact, and portable' packaging. Squeeze tubes are also cost-effective. |
| Safety | Hypoallergenic formulation | A crucial quality indicator that addresses the negative insight about 'burning or stinging sensations', building trust and setting the product apart from lower-quality competitors. |
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