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$2.36
1-3 units
5-10 days
Zhejiang, Zhejiang
Medium


Your pricing, materials, supplier type, and MOQ depend on this decision.
To win the value segment, we will launch a line of 'aesthetic decorative candles' that directly address the top customer...
MOQ: 200 - 500 units
Our premium strategy is to create a 'sculptural art object candle' that transcends simple decoration by offering an inte...
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Recommended specifications based on market demand and supplier feasibility.
| Parameter | Recommendation | Rationale |
|---|---|---|
| Size | Minimum 4 inches (10cm) in height/width, with dimensions clearly stated in listings. | Directly counters the most common negative insight that candles are 'much smaller than expected'. A larger size increases perceived value and justifies the price, making it a more substantial 'decorative candle'. |
| Base Design | Engineered with a perfectly flat, wide, and stable base for secure display. | Addresses the frequent complaint of 'wobbly' and unstable candles. A stable base is a critical quality-of-life improvement for a 'decorative object' and signals superior craftsmanship. |
| Molding Quality | True 3D molding with no flat backs and sharp, well-defined geometric or sculptural details. | Solves the negative insight about 'misshapen forms' and 'flat backs'. High-fidelity molding is essential for an 'aesthetic home decor' item and supports its visual appeal as a 'sculptural candle'. |
| Material | Natural Soy Wax Blend | Aligns with competitor features and customer expectations for a 'natural' product. This is a key search term for 'soy wax candles'. |
| Scent Profile | Subtly scented with a pleasant 'cold throw' (unlit scent). Offer 2-3 curated, popular scents. | Capitalizes on the positive insight that a pleasant unlit scent is a bonus, while addressing the negative insight of inconsistent or overpowering fragrance. This makes it an ideal 'gift candle'. |
| Color Accuracy | Utilize a standardized color palette (e.g., Pantone-matched) and professional photography with disclaimers. | Directly mitigates a major source of dissatisfaction: colors not matching online images. This builds customer trust and reduces returns for our 'cute candle' collection. |
| Packaging | Protective, gift-ready box with custom-fit inserts (e.g., EPE foam or molded cardboard). | Prevents breakage during shipping, a significant pain point. This also elevates the unboxing experience, reinforcing its suitability as a 'well-received gift choice'. |
Depth information for decision-making - not the primary driver.
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