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Trending Products
Trend: growing

Eco-Conscious Mineral Sunscreens

Consumers are increasingly opting for reef-safe mineral sunscreens, driven by environmental concerns for Australia's coral reefs. These formulations use physical blockers like non-nano zinc oxide and titanium dioxide to deflect UV rays.

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Trend signals, demand data, and market insights for this product

Trend Snapshot
Trend Score

75/100

Trend Status

growing

Retail Price Range

AU$9 - AU$91

Trend signals, demand data, and market insights for this product

  • •Consumers are increasingly opting for reef-safe mineral sunscreens, driven by environmental concerns for Australia's coral reefs.
  • •These formulations use physical blockers like non-nano zinc oxide and titanium dioxide to deflect UV rays.
  • •Brands are focusing on creating products that are free from chemicals like oxybenzone and octinoxate, which have been linked to coral bleaching.
Eco-Conscious Mineral Sunscreens main image
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Why this is trending?

Real data showing search growth, social buzz, and consumer demand signals.

Trend Growth Score

growing
75

Google Trends (12 Months)

Dec 24Dec 25

Social Signals

39

TikTok Posts

🎵 TikTokTrendingMedium Sentiment
Positive
31.3%
Neutral
55.8%
Negative
12.9%
📸 InstagramTrendingHigh Sentiment
Positive
73.3%
Neutral
26.7%
Negative
0.0%

Celebrity Adoption

Miranda Kerr

KORA Organics

Miranda Kerr is an internationally acclaimed Australian model and entrepreneur. As the founder of the certified organic skincare brand KORA Organics, she is a significant influencer in the clean beauty space, both locally and globally.

Phoebe Tonkin

KORA Organics

Phoebe Tonkin is a well-known Australian actress, recognized for her roles in popular television series such as "H2O: Just Add Water," "The Vampire Diaries," and "The Originals." Her beauty and lifestyle choices are influential, particularly among a younger demographic.

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Trending Product Examples

Current bestsellers and viral hits defining the consumer expectation.

Wotnot Natural Sunscreen SPF30 for Sensitive Skin – Family Size 150g – Broad Spectrum Mineral Zinc, Organic Aloe Vera, Reef Safe, Eczema Friendly
Amazon
WOTNOTAU$23

Wotnot Natural Sunscreen SPF30 for Sensitive Skin – Family Size 150g – Broad Spectrum Mineral Zinc, Organic Aloe Vera, Reef Safe, Eczema Friendly

4.1
(24)
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Pure 25% Zinc Sunscreen SPF 50 Sun Zapper Reef Safe Mineral Zinc Sun Cream 100g
AmazonBESTSELLER
SunZapperAU$13

Pure 25% Zinc Sunscreen SPF 50 Sun Zapper Reef Safe Mineral Zinc Sun Cream 100g

3.9
(112)
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Blue Lizard SENSITIVE Mineral Sunscreen with Zinc Oxide, SPF 50+, Water Resistant, UVA/UVB Protection with Smart Cap Technology - Fragrance Free, 3 oz. Tube
AmazonBESTSELLER
BLUE LIZARDAU$30

Blue Lizard SENSITIVE Mineral Sunscreen with Zinc Oxide, SPF 50+, Water Resistant, UVA/UVB Protection with Smart Cap Technology - Fragrance Free, 3 oz. Tube

4.5
(2,100)
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Wotnot SPF 30 Natural Baby Sunscreen – Natural Zinc, Non-Greasy, Broad Spectrum UVA/UVB, Eczema Friendly, ACO Certified, Reef Safe, GMO-Free, Australian Made – 100g
AmazonBESTSELLER
WOTNOTAU$19

Wotnot SPF 30 Natural Baby Sunscreen – Natural Zinc, Non-Greasy, Broad Spectrum UVA/UVB, Eczema Friendly, ACO Certified, Reef Safe, GMO-Free, Australian Made – 100g

4.4
(148)
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Cetaphil Sheer Mineral Sunscreen Stick for Face & Body, 0.5oz, 100% UVA/UVB Mineral Sunscreen: Zinc Oxide & Titanium Dioxide, Broad Spectrum SPF 50, For Sensitive Skin
AmazonBESTSELLER
CetaphilAU$20

Cetaphil Sheer Mineral Sunscreen Stick for Face & Body, 0.5oz, 100% UVA/UVB Mineral Sunscreen: Zinc Oxide & Titanium Dioxide, Broad Spectrum SPF 50, For Sensitive Skin

4.4
(5,632)
Start Sourcing
BLUE LIZARD Sensitive Mineral Sunscreen Stick with Zinc Oxide, SPF 50+, Water Resistant, UVA UVB Protection Easy to Apply, Fragrance Free, 0.5 Oz
AmazonBESTSELLER
BLUE LIZARDAU$19

BLUE LIZARD Sensitive Mineral Sunscreen Stick with Zinc Oxide, SPF 50+, Water Resistant, UVA UVB Protection Easy to Apply, Fragrance Free, 0.5 Oz

4.6
(5,513)
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Top brands that influence the trends

These brands are driving demand and shaping what consumers want to buy.

Ultra Violette product

Ultra Violette

MARKET LEADER

A mineral "skinscreen" with a sophisticated, mattifying formula for oily and sensitive skin, designed to be worn daily without a white cast. It is cruelty-free, formulated without oxybenzone, and works well under makeup, positioning it as a luxurious and comfortable mineral sunscreen.

Key Product: Lean Screen SPF 50+

Airyday product

Airyday

MARKET LEADER

A lightweight, breathable 100% zinc cream for sensitive and reactive skin. This fragrance-free, reef-friendly formula is a multi-benefit "dreamscreen" containing Hyaluronic Acid, Niacinamide, and Vitamins C, E & F. It offers a natural, dewy finish, protects against blue light and pollution, and is made in Australia.

Key Product: Pretty in Zinc SPF50+ Dreamscreen

Emma Lewisham product

Emma Lewisham

MARKET LEADER

A luxury "skincare-suncare hybrid" using 100% non-nano zinc oxide for broad-spectrum protection. It is TGA-certified and designed with sustainability in mind, featuring refillable pods. The formula includes Niacinamide and bio-peptides to brighten and smooth the skin, offering a satin finish.

Key Product: Sunceutical SPF 50 Mineral Face Crème

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