Designed for active lifestyles, these watches offer robust fitness tracking capabilities. They feature built-in GPS for accurate route and pace tracking during outdoor activities like running and cycling.
Trend signals, demand data, and market insights for this product
75/100
growing
₱43 - ₱1,899
Real data showing search growth, social buzz, and consumer demand signals.
Google Trends (12 Months)
Garmin
A multi-talented actress, host, and entrepreneur in the Philippines with a massive following. She is a significant trendsetter in the local fitness scene, participating in events like marathons and the Hyrox competition.
Apple
One of the most acclaimed and popular actresses of her generation in the Philippines, whose influence extends to fashion, beauty, and lifestyle. She maintains a fit lifestyle through functional training, tennis, and running.
A veteran actor, producer, and recording artist known for his long-standing dedication to health and wellness. He is a brand ambassador for wellness companies and leads fitness campaigns.
Current bestsellers and viral hits defining the consumer expectation.
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These brands are driving demand and shaping what consumers want to buy.
MARKET LEADER
The Apple Watch Ultra 3 is positioned as the ultimate sports and adventure watch, designed for the most demanding fitness enthusiasts and outdoor adventurers. It boasts the best GPS in a sports watch, featuring dual-precision capabilities perfect for accurate tracking during runs and hikes. The device features a large, advanced, and bright display for easy readability of real-time metrics in various conditions. A key feature is the customizable Action button, which allows for quick and precise control over various functions. Pushing the trend for endurance, it offers up to 42 hours of normal use and an extended 72 hours with low power settings enabled, catering to long expeditions and multi-day events.
Key Product: Apple Watch Ultra 3
MARKET LEADER
As Samsung's premium, sporty smartwatch, the Galaxy Watch Ultra is built for durability and outdoor adventures, directly rivaling other high-endurance models. It features a robust titanium case and is built to military-grade durability standards. This model is highlighted as the best smartwatch for health tracking, incorporating the advanced BioActive sensor for comprehensive monitoring, including body composition analysis and ECG. It integrates seamlessly into the Android ecosystem, offering advanced GPS features and a long-lasting battery life designed to support extended outdoor activities and expeditions.
Key Product: Galaxy Watch Ultra
MARKET LEADER
The Garmin Venu 3 is consistently lauded as the ideal smartwatch for serious athletes, offering advanced health and fitness tracking paired with personalized insights. It functions as an on-wrist coach, purpose-built with features to support a wide range of health and fitness goals. The device introduces a dedicated wheelchair mode that tracks pushes instead of steps and offers animated workouts to guide users. Further embodying the fitness-focused trend, it includes a nap tracking feature and a sleep coach to monitor rest, along with daily summaries that provide behavioral insights. With up to 15 days of battery life in smartwatch mode, it is a reliable companion for continuous health monitoring.
Key Product: Venu 3
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