This trend involves suitcases constructed with a combination of materials, most notably an aluminum frame paired with a polycarbonate shell. These hybrids aim to offer the best of both worlds: the structural integrity and premium feel of an aluminium luggage frame and the lighter weight and scratch-resistance of a polycarbonate body.
Trend signals, demand data, and market insights for this product
45/100
emerging
N/A
Real data showing search growth, social buzz, and consumer demand signals.
Google Trends (12 Months)
TikTok Posts
RIMOWA
A member of the K-pop group BLACKPINK, Rosé is an international style icon and a global ambassador for Rimowa, making her a significant trendsetter in the travel accessories market.
RIMOWA
A seven-time Formula One World Champion and global sports icon, Lewis Hamilton is a lead global ambassador for Rimowa, known for his high-fashion style.
Carl Friedrik
Fictional characters from the HBO series "Succession" who have become style influencers, popularizing a "quiet luxury" aesthetic.
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These brands are driving demand and shaping what consumers want to buy.
MARKET LEADER
A leader in luxury luggage, Rimowa's Hybrid collection masterfully combines the brand's two most advanced materials. The design features a lightweight polycarbonate shell, which significantly reduces the overall weight compared to a full aluminum case, making for a more effortless travel experience. This is paired with a robust aluminum-magnesium alloy frame, corners, and handles, providing the strength, stability, and security that Rimowa's aluminum cases are celebrated for. This union of materials pushes the hybrid trend by offering a sophisticated, high-performance product that doesn't compromise on durability while providing a lighter alternative to traditional aluminum luggage. The iconic design, complete with signature grooves and a latch closure system, makes it an instantly recognizable piece for the discerning traveler.
Key Product: Hybrid Cabin
MARKET LEADER
Monos has quickly gained a following for its minimalist aesthetic and thoughtfully designed travel gear, and its Hybrid collection is a prime example of the hybrid construction trend. These suitcases merge a resilient, aerospace-grade polycarbonate shell with a sturdy aluminum frame and reinforced corner guards. This combination provides the lightweight ease of polycarbonate while incorporating the strength and sophisticated look of metal at critical stress points. The Monos Hybrid line pushes the trend forward by making the premium, modern aesthetic of aluminum-accented luggage more accessible. It features a zipperless design with dual TSA-approved latch locks, which enhances security and provides a clean, streamlined look that appeals to trend-aware consumers.
Key Product: Hybrid Carry-On
MARKET LEADER
Known for its direct-to-consumer model and smart travel solutions, Away has embraced the hybrid trend with its latest Aluminum Edge collection. This line features a durable polycarbonate shell paired with a sleek aluminum frame and latch closures, moving away from the zippers seen on its standard models. This construction offers the best of both materials: the shell is more resistant to the significant denting that can occur with full aluminum bags, while the aluminum frame provides rigidity and a secure, premium closure system. The Aluminum Edge Carry-On is iconic for trend-conscious consumers as it represents the evolution of Away's beloved design, incorporating the sought-after features of hybrid construction and a more luxurious feel.
Key Product: The Aluminum Edge Carry-On
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