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Trend: sustained

Minimalist Design Bottles

This trend focuses on a "less is more" aesthetic, characterized by simple silhouettes, clean typography, and a muted color palette. The bottles often have a smooth, matte, or glossy finish and may feature gender-neutral designs.

Trend signals, demand data, and market insights for this product

Trend Snapshot
Trend Score

55/100

Trend Status

sustained

Retail Price Range

MX$122 - MX$697

Trend signals, demand data, and market insights for this product

  • This trend focuses on a "less is more" aesthetic, characterized by simple silhouettes, clean typography, and a muted color palette.
  • The bottles often have a smooth, matte, or glossy finish and may feature gender-neutral designs.
  • The emphasis is on the quality of the material and the functionality of the dispenser.
  • It often includes features such as airless pumps that protect the formula.
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Why this is trending?

Real data showing search growth, social buzz, and consumer demand signals.

Trend Growth Score

sustained
55

Google Trends (12 Months)

Dec 24Dec 25

Social Signals

90

TikTok Posts

Celebrity Adoption

Macarena Achaga

Arawak

Argentine-born actress and model, a major influencer in Mexico known for her natural style and significant social media following. She influences a generation that values authenticity and self-care.

Zuria Vega

Cetaphil

A highly respected Mexican actress with a long-standing career, admired for her down-to-earth, natural beauty and for championing the "less is more" movement.

Pau Florencia (The Urban Beauty)

Estée Lauder

One of Mexico's most prominent beauty bloggers and creator of "The Urban Beauty." As a former beauty editor, her recommendations are highly influential in shaping purchasing decisions.

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Trending Product Examples

Current bestsellers and viral hits defining the consumer expectation.

Botellas cuentagotas con 2 goteros de plástico para viajes, aceites esenciales, bricolaje, cosméticos y líquidos, Oro, 3ML, Minimalista
AmazonBESTSELLER
EaseenMX$236

Botellas cuentagotas con 2 goteros de plástico para viajes, aceites esenciales, bricolaje, cosméticos y líquidos, Oro, 3ML, Minimalista

4.7
(1,732)
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Botella de spray atomizador líquido, 2 Pcs 100ml Portátil de Botella pulverizadora rellenable Gran capacidad Atomizador Perfume Diseño de gran calibre (Azul transparente)
Amazon
KsiinMX$135

Botella de spray atomizador líquido, 2 Pcs 100ml Portátil de Botella pulverizadora rellenable Gran capacidad Atomizador Perfume Diseño de gran calibre (Azul transparente)

4.6
(3)
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Botellas vacías de plástico transparente de 2 onzas con tapa abatible, contenedores recargables, botellas de aseo, botellas de cosméticos, para champú, loción, jabón corporal líquido, crema, tóner, sin BPA, juego de 25 unidades, Claro
AmazonBESTSELLER
ZWLFLFMX$122

Botellas vacías de plástico transparente de 2 onzas con tapa abatible, contenedores recargables, botellas de aseo, botellas de cosméticos, para champú, loción, jabón corporal líquido, crema, tóner, sin BPA, juego de 25 unidades, Claro

4.5
(1,146)
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Botella con bomba de empuje hacia abajo Envase de botella cosmético vacío transparente de 3 piezas de 200 ml con tapa abatible Botella dispensadora con bomba bloqueable hacia abajo , para esmalte de uñas y desmaquillador
Amazon
ImirootreeMX$161

Botella con bomba de empuje hacia abajo Envase de botella cosmético vacío transparente de 3 piezas de 200 ml con tapa abatible Botella dispensadora con bomba bloqueable hacia abajo , para esmalte de uñas y desmaquillador

4.5
(42)
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Paquete de 25 botellas vacías de plástico de 1.7 oz/50 ml, botellas de viaje transparentes con tapa abatible y artículos de cambiador recargables (transparentes)
AmazonBESTSELLER
MMonDodMX$213

Paquete de 25 botellas vacías de plástico de 1.7 oz/50 ml, botellas de viaje transparentes con tapa abatible y artículos de cambiador recargables (transparentes)

4.7
(2,305)
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JAPCHET 100 Pack 1oz/ 30ml Empty Bottles with Flip Cap, Plastic Empty Cosmetic Container, Refillable Travel Bottles for Liquid, Lotions, Creams and Toiletries
Amazon
JAPCHETMX$364

JAPCHET 100 Pack 1oz/ 30ml Empty Bottles with Flip Cap, Plastic Empty Cosmetic Container, Refillable Travel Bottles for Liquid, Lotions, Creams and Toiletries

4.7
(38)
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Top brands that influence the trends

These brands are driving demand and shaping what consumers want to buy.

Raw Apothecary product

Raw Apothecary

MARKET LEADER

An iconic product, the Rose Water Facial Toner, exemplifies minimalist design with its simple glass bottle, black spray nozzle, and a clean, white label with black, sans-serif typography. This uncluttered presentation conveys a sense of purity. The brand's packaging philosophy emphasizes simplicity and honesty, using clear or amber glass bottles to showcase the product's quality.

Key Product: Tónico Facial Hidratante Agua De Rosas

Ahal product

Ahal

MARKET LEADER

A standout product housed in a sophisticated, cylindrical bottle with a dropper, featuring the brand's signature clean and centered typography. The packaging is described as both clinical and chic, appealing to consumers who appreciate a refined aesthetic. The brand's minimalist and elegant packaging mirrors its commitment to sustainability and natural ingredients.

Key Product: Opuntia Facial Serum

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