This theme revolves around chairs upholstered in a palette of "new neutrals" beyond just white and grey. Shades like soft beige, mushroom, greige, and warm off-whites are used for dining chairs, accent chairs, and lounge chairs.
Trend signals, demand data, and market insights for this product
72/100
growing
₱365 - ₱3,229
Real data showing search growth, social buzz, and consumer demand signals.
Google Trends (12 Months)
TikTok Posts
Genteel Home
A global fashion icon, actress, and artist, Heart Evangelista is one of the most influential celebrities in the Philippines. She is a brand ambassador for Genteel Home and actively promotes Filipino craftsmanship in furniture design.
Vito Selma
A Filipino-Moroccan actress and influential social media personality known for her sophisticated and modern style. She collaborated with furniture designer Vito Selma on a collection.
Current bestsellers and viral hits defining the consumer expectation.
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These brands are driving demand and shaping what consumers want to buy.
MARKET LEADER
The Rizal Lounge Chair is a celebrated piece from Philux, a brand renowned for its dedication to Filipino craftsmanship and sustainable luxury. This chair is a modern interpretation of a classic silhouette, paying homage to Filipino heritage with its clean lines and robust build. Upholstered in a variety of neutral-toned fabrics, the Rizal Lounge Chair exudes a quiet elegance and an inviting warmth. Its design, which often features natural wood finishes, complements the soft, neutral upholstery, creating a piece that is both a statement and a staple. This chair pushes the trend by showcasing how traditional Filipino elements can be seamlessly integrated into contemporary, minimalist interiors, making it a coveted item for those who appreciate both local artistry and modern design.
Key Product: Rizal Lounge Chair
MARKET LEADER
Urban Concepts' Octavia Accent Chair is a prominent choice for those seeking to infuse their space with a touch of mid-century modern flair. This chair is characterized by its sculptural, curved backrest and plush, tufted seat, which provide both visual interest and comfort. Offered in soft, neutral upholstery options like camel and charcoal grey, the Octavia chair serves as a versatile accent piece that can elevate a living room or bedroom. It embodies the neutral trend by combining a strong, stylish silhouette with understated colors, allowing it to be a focal point without overwhelming the space. Its popularity lies in its ability to merge trendy design with the practicality and comfort desired by today's homeowners.
Key Product: Octavia Accent Chair
MARKET LEADER
The Daisy Sofa from Mandaue Foam is a widely popular choice in the Philippine market, known for its accessible style and comfort. While technically a sofa, its two-seater version in a neutral fabric like 'Parson Light Gray' often functions as a spacious and inviting accent chair in many Filipino living rooms. Its full, rounded silhouette, tufted back, and supportive cushions make it a go-to for creating a cozy and welcoming atmosphere. The Daisy sofa champions the neutral upholstered trend by offering a stylish and comfortable seating solution in versatile, light colors that brighten up smaller living spaces. Its widespread availability and reputation for value make it an iconic, top-of-mind product for consumers looking to achieve a chic and comfortable home.
Key Product: Daisy 2 Seater Sofa
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