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Trend: growing

Advanced Ingredient Skincare

This trend highlights the integration of innovative and scientifically advanced ingredients into skincare formulations for enhanced efficacy. For 2026, this includes a focus on postbiotics, which are by-products of probiotics that help strengthen the skin.

Trend signals, demand data, and market insights for this product

Trend Snapshot
Trend Score

75/100

Trend Status

growing

Retail Price Range

$7 - $115

Trend signals, demand data, and market insights for this product

  • This trend highlights the integration of innovative and scientifically advanced ingredients into skincare formulations for enhanced efficacy.
  • For 2026, this includes a focus on postbiotics, which are by-products of probiotics that help strengthen the skin.
  • Algae-derived bioretinols offer the benefits of retinol without the irritation.
  • Other notable ingredients include next-generation peptides for firming and repair, and DNA-repair enzymes.
Advanced Ingredient Skincare main image
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Why this is trending?

Real data showing search growth, social buzz, and consumer demand signals.

Trend Growth Score

growing
75

Google Trends (12 Months)

Dec 24Dec 25

Social Signals

125

TikTok Posts

📸 InstagramTrendingHigh Sentiment
Positive
93.3%
Neutral
6.7%
Negative
0.0%

Celebrity Adoption

Hailey Bieber

Rhode

A model, media personality, and founder of the skincare brand Rhode. She is a trendsetter in the beauty industry, known for her "glazed donut skin" aesthetic, with strong influence among Gen Z and millennials.

Gwyneth Paltrow

goop Beauty

An Oscar-winning actress and the founder of the lifestyle brand Goop. She is a prominent figure in the wellness and beauty space, championing clean beauty and high-performance, luxurious skincare.

Kris Jenner

Rejuran

A television personality, producer, and matriarch of the Kardashian-Jenner family. She is a formidable influencer with a massive global reach whose endorsements can create viral trends.

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Trending Product Examples

Current bestsellers and viral hits defining the consumer expectation.

Timeless Skin Care Vitamin C Serum with Vitamin E & Ferulic Acid - Brightening Serum - for Oily & Dry Skin - Fragrance-Free - 1 oz
AmazonBESTSELLER
Timeless Skin Care$26

Timeless Skin Care Vitamin C Serum with Vitamin E & Ferulic Acid - Brightening Serum - for Oily & Dry Skin - Fragrance-Free - 1 oz

4.3
(12,041)
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The Ordinary Multi-Active Delivery Essence, Hydrating & Brightening Skincare Face Primer for Softer and Smoother Skin, 3.4 Fl Oz
AmazonBESTSELLER
$12

The Ordinary Multi-Active Delivery Essence, Hydrating & Brightening Skincare Face Primer for Softer and Smoother Skin, 3.4 Fl Oz

4.6
(229)
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US-Made With 30% Active Ingredients,SGS Certified, Retinol Vitamin C Niacinamide, Ceramide,Oligopeptides,Anti-Aging Face Moisturizer for Face, Firming Skin Care,Neck & Upper Chest -1.7 fl.oz
AmazonBESTSELLER
comsl$24

US-Made With 30% Active Ingredients,SGS Certified, Retinol Vitamin C Niacinamide, Ceramide,Oligopeptides,Anti-Aging Face Moisturizer for Face, Firming Skin Care,Neck & Upper Chest -1.7 fl.oz

4.8
(182)
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BIODANCE Bio-Collagen Real Deep Mask, Hydrating Overnight Hydrogel Mask, Pore Minimizing, Elasticity, Plumping Improvement, Korean Skincare, Stocking Stuffers for Teen Girls | 1.19oz(34g) x 4ea
AmazonBESTSELLER
BIODANCE$19

BIODANCE Bio-Collagen Real Deep Mask, Hydrating Overnight Hydrogel Mask, Pore Minimizing, Elasticity, Plumping Improvement, Korean Skincare, Stocking Stuffers for Teen Girls | 1.19oz(34g) x 4ea

4.4
(30,879)
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celimax The Vita A Retinal Shot Tightening Booster | 0.1% Retinal, 3% Matryxyl, High-Strength Retinoid for Anti-Aging, Pore Minimizer, Wrinkles & Fine Lines, Firmer Skin, 15ml
AmazonBESTSELLER
celimax$18

celimax The Vita A Retinal Shot Tightening Booster | 0.1% Retinal, 3% Matryxyl, High-Strength Retinoid for Anti-Aging, Pore Minimizer, Wrinkles & Fine Lines, Firmer Skin, 15ml

4.6
(5,888)
Start Sourcing
The INKEY List Bio-Active Ceramide Repairing and Plumping Moisturizer 1.7fl oz/50ml, Anti-Ageing Skincare, 24-Hour Hydration Cream, Vegan Friendly, Suitable For All Skin Types
AmazonBESTSELLER
The INKEY List$22

The INKEY List Bio-Active Ceramide Repairing and Plumping Moisturizer 1.7fl oz/50ml, Anti-Ageing Skincare, 24-Hour Hydration Cream, Vegan Friendly, Suitable For All Skin Types

4.6
(1,252)
Start Sourcing
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3

Top brands that influence the trends

These brands are driving demand and shaping what consumers want to buy.

SkinCeuticals product

SkinCeuticals

MARKET LEADER

Known as the gold standard of antioxidant protection, this serum's power lies in its patented formulation featuring a precise 15% concentration of pure Vitamin C (L-ascorbic acid), stabilized with 1% Vitamin E (alpha-tocopherol) and 0.5% Ferulic Acid. This combination multiplies its antioxidant performance, proving effective in neutralizing free radical damage, improving the appearance of fine lines and wrinkles, brightening the complexion, and enhancing skin firmness.

Key Product: C E Ferulic

Augustinus Bader product

Augustinus Bader

MARKET LEADER

A celebrity-endorsed cellular renewal pioneer, this cream features the proprietary TFC8® (Trigger Factor Complex) technology, a blend of over 40 ingredients including amino acids, vitamins, and peptides. It functions to guide key nutrients to support the skin's innate repair and renewal processes. The cream is lauded for its ability to reduce the appearance of fine lines, redness, and hyperpigmentation while improving hydration and radiance.

Key Product: The Cream with TFC8

Drunk Elephant product

Drunk Elephant

MARKET LEADER

A peptide powerhouse for youthful skin, this moisturizer is formulated with a high concentration of nine signal peptides, supportive amino acids, and pygmy waterlily stem cell extract. These signal peptides act as messengers, telling the skin to increase its production of essential proteins like collagen and elastin. The cream helps to improve the look of skin's tone, texture, and firmness, delivering visible plumping results.

Key Product: Protini Polypeptide Cream

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