
These pens are equipped with artificial intelligence to automatically convert recorded audio into editable text. Many models support multiple languages for both transcription and translation.
Trend signals, demand data, and market insights for this product
55/100
growing
₱559 - ₱7,592




Real data showing search growth, social buzz, and consumer demand signals.
Google Trends (12 Months)
Plaud
A well-respected and popular technology-focused online publication in the Philippines. It is a go-to source for Filipinos for the latest news, in-depth reviews, and analysis of gadgets and consumer electronics.
Plaud
A well-respected and popular technology-focused online publication in the Philippines that featured the product in a YouTube unboxing video.
Current bestsellers and viral hits defining the consumer expectation.
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These brands are driving demand and shaping what consumers want to buy.

MARKET LEADER
The Plaud Note has established itself as a leading and iconic AI voice recorder in the Philippine market, lauded for its sleek design and powerful transcription capabilities. This credit-card-sized device can be magnetically attached to a smartphone, making it exceptionally portable for on-the-go recording of meetings, lectures, or calls. It leverages advanced AI models, including those from GPT, Claude, and Gemini, to provide accurate transcriptions and summaries in over 112 languages, including Filipino and Taglish. The Plaud Note is celebrated for its ability to distill long recordings into concise notes, mind maps, and to-do lists, significantly boosting productivity. Its combination of a premium feel, long battery life, and robust AI features makes it a top choice for those looking to streamline their note-taking process. The brand has a notable presence in the Philippines, with official distributors and availability in various retail stores.
Key Product: Plaud Note

MARKET LEADER
Mobvoi's TicNote made a significant entrance into the Philippine market with its official launch in late 2025, quickly becoming a trendy and influential AI recording device. Marketed as a "next-generation AI-powered voice recorder," the TicNote is a slim, MagSafe-compatible device designed for everyday carry. Its core innovation lies in its built-in AI agent, "Shadow," which not only transcribes and summarizes audio but also helps in organizing ideas and connecting them across different projects. The device supports transcription in over 100 languages and offers features like smart summaries and mind map generation. With a strong local launch event attended by media and tech influencers, and availability in major retail chains and online platforms like Lazada and Shopee, the TicNote has cemented its position as a key player in the AI transcription trend in the Philippines.
Key Product: TicNote

MARKET LEADER
For those who prefer the traditional form factor of a pen, the Philips VTR5980 stands out as a reputable and iconic choice in the AI transcription space. While many unbranded "pen recorders" are available, Philips, a well-established electronics brand, offers a product with reliable performance and clear AI functionalities. This smart recording pen is designed for high-quality audio capture with 360° sound recording and intelligent noise reduction. It connects via Bluetooth to a dedicated Philips Smart Exclusive app, which enables features like transcription and translation. The VTR5980 is available on e-commerce platforms like Lazada in the Philippines, providing a trustworthy option for consumers looking for a pen that doubles as a sophisticated AI-powered recording and transcription tool.
Key Product: VTR5980
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