This trend sees a resurgence in the popularity of trunk-style suitcases, which are taller and slimmer than standard checked bags. Trunks often feature a 70/30 split opening, providing a deeper main compartment for packing bulky items or using packing cubes.
Trend signals, demand data, and market insights for this product
45/100
emerging
$70 - $555
Real data showing search growth, social buzz, and consumer demand signals.
Google Trends (12 Months)
TikTok Posts
Away
British singer and songwriter known for her trendsetting style, with a significant following in the US.
Rimowa
Academy Award-winning director and globally recognized filmmaker.
Rimowa
Taiwanese actor and singer with international recognition, and a Friend of the Brand for Rimowa.
Current bestsellers and viral hits defining the consumer expectation.
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These brands are driving demand and shaping what consumers want to buy.
MARKET LEADER
As a pioneer in aluminum luggage, Rimowa's trunk is an instantly recognizable status symbol. The brand's signature grooved aluminum-magnesium alloy construction provides a lightweight yet remarkably durable shell. The trunk's design is a nod to the brand's heritage, updated with modern features like the smooth Multiwheel® system, TSA-approved latch locks for a zipperless, secure closure, and an adjustable Flex Divider system inside for organized packing. Its distinct, deeper silhouette is not just for aesthetics; it offers generous, uninterrupted packing space, making it a top choice for longer journeys and for those who appreciate both form and function. The way the aluminum patinates over time, gathering a unique story of travels, is a key part of its appeal for discerning consumers.
Key Product: Original Trunk Plus
MARKET LEADER
Tumi is a brand synonymous with luxury and performance, particularly favored by business travelers. The 19 Degree Aluminum collection is celebrated for its striking, fluid-like contoured exterior, which adds a modern, artistic dimension to the classic aluminum suitcase. The Large Rolling Trunk from this collection stands out with its upright design that opens like a traveling wardrobe, ideal for extended trips. It features a durable aluminum shell, reinforced corners, and a secure frame-and-latch system instead of zippers. Inside, it is equipped with premium features such as an antimicrobial lining, dual compression straps, and fold-flat dividers, showcasing Tumi's commitment to superior organization and functionality.
Key Product: 19 Degree Aluminum Large Rolling Trunk
MARKET LEADER
Away has made a significant impact on the luggage market with its direct-to-consumer model, offering premium-feeling products at a more accessible price point. The brand's take on the aluminum trunk features a clean, minimalist design with a durable aluminum shell that appeals to modern, style-conscious travelers. The Large Checked Trunk provides ample space and a thoughtful interior with a compression system to maximize packing capacity. It maintains the brand's signature aesthetic while embracing the robust and trendy trunk format, complete with smooth-gliding spinner wheels and slow-release handles for a high-quality user experience.
Key Product: The Large Trunk: Aluminum Edition
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